The Social Customer Journey by Niklas Myhr

Niklas Myhr

Tustin, California

Niklas Myhr, Ph.D., The Social Media Professor, teaches Social Media and Digital Marketing at Chapman University, is an international TEDx and keynote speaker, and holds a University of Virginia Ph.D.

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About the author

Dr. Myhr is currently Google’s #1 ranked “Social Media Professor” and his expertise on social media & digital marketing has been featured in publications such as BBC, The Washington Post, Marketplace Morning Report, InformationWeek, ABC, CBS, NBC, FOX News, USA Today, Huffington Post, San Francisco Chronicle, ESPN, and on national Swedish television. Niklas Myhr is a professional member of the National Speakers Association and has delivered two TEDx talks. More information at http://TheSocialMediaProfessor.com.

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Success! The Social Customer Journey has already sold 148 pre-orders , was pitched to 68 publishers , and is in discussions with publishers .

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• Online course "Social Media Fundamentals." Via six recorded video lessons, you will learn the fundamentals about how you can define your brand and marketing strategy, find an audience, develop your platform, increase your influence, sell online, and run your online business with a combination of self-management, marketing automation tools, and outsourcing tactics.

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• Online course "Social Media Fundamentals."
• Social Media & Digital Marketing Mastermind Program via online live video with three 1-hour sessions. Build or enhance your online social media presence and strengthen your business or personal brand. In each 1-hour session, you will learn some effective strategies and tools for you to work on between sessions and you will also get the opportunity to share and get feedback on your specific strategies and challenges from Dr. Myhr and from other participants.

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BONUSES:
• Online course "Social Media Fundamentals."
• A 90-minute online social media team kickstart session in which Dr. Myhr will help you get serious about social and identify key issues in terms of strategy, tactics, and tools for your organization to bring your social media and digital marketing presence to the next level.

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The Social Customer Journey

Lean Social Media in the Age of Smart Tools, AI and Marketing Automation

This book provides a framework for how lean social media and digital marketing strategies can help create and keep customers in the age of Smart Tools, AI, and Marketing Automation.

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	Business & Money Social Media Marketing
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Synopsis

Customer buyer journeys are increasingly unpredictable and difficult for marketers to map. Consumers use multiple devices across numerous websites as they do research and engage in conversations both on and offline before deciding on a purchase. At other times, consumers proceed to a purchase decision merely minutes after hearing about a brand or even a whole new product category for the very first time.

In The Social Customer Journey, Niklas Myhr argues that marketers need to step up the game in terms of predicting when prospects and customers need your attention before they go astray which can happen at all stages of a customer journey.

Even when customers do purchase, some will disappear after the first transaction never to be seen again. But some become loyal or habitual buyers and may even turn into unpaid brand ambassadors helping spread positive word-of-mouth opening up more channels of communication and more opportunities than ever before.

Smart marketers need to be prepared to offer highly personalized, relevant and valuable content, engagement, and experiences to prospects and customers in a much more agile fashion than ever before. For example, by quickly detecting when prospects and consumers are about to get off track, digital marketers can re-engage them with relevant, clickable, and possibly shareable content or by simply showing up for empathic, social conversations when deemed necessary.

It's the age of digital, which means customers are more distracted than ever before and maintaining loyal customer relationships is only getting more difficult. Therefore, any opportunities for social engagement that customers grant you cannot go undetected and needs to be taken advantage of instantaneously, otherwise, you will have missed your chance.

At the same time, with the emergence of new technologies and lean strategies, marketers are expected to do more with less. This also means that they are increasingly unable to engage socially one-on-one with all prospects and customers at all times however desirable that may seem.

The Social Customer Journey offers a framework for business owners, executives, and digital marketing managers on how they can leverage lean social media strategies to develop and maintain meaningful human relationships with the right prospects and customers in the right way at the right time on the right platforms along the buyer's journey while also taking full advantage of smart tools, AI, and marketing automation in order to become more agile and get the most value out of inherently limited resources.

Audience

2/3 of the world is using social media. But less than half of executives and marketers truly know how to reach, attract and retain them as customers.

According to bussiness2community.com, 70% of the U.S. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 billion last year to 2.5 billion by 2018.

ROI is still tough to measure for executives and marketers.

46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses. Only 13% believe they’ve proved the impact quantitatively—though that may be because just 14% tie social media marketing activities to sales levels.

For all the bashing of “vanity metrics” in social marketing, those likes and shares (“engagement”) remain the most commonly used measure for evaluating social media success. 80% of marketers use these as primary success metric; 56% base social success on website traffic.

Top executives: social media marketing is for thee, but not for me. 84% of CEOs and VPs say they use social media to help make purchasing decisions. All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video.

And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012. Among the top 100 global brands, just 31 CMOs maintain active Twitter accounts, and only six of those big-brand CMOs have more than 10,000 Twitter followers.

But social media marketing spending will rise anyway. Despite the lack of metrics or executive involvement, the share of overall marketing budgets devoted to social media marketing is expected to increase from about 10% on average today to nearly 25% within the next five years.

That may be because social media isn’t just about lead gen. Social is viewed as the second-most effective digital tactic for customer retention, behind only email. 64% of sales reps say they closed at least one deal in 2014 directly from social media use. And of small business owners who use social media, 92% agree that “social media marketing is important for my business.”

This book is for the social media executive or marketer who is sick of reading the thousands of statistics on social media that appear on the web every day and want to know next step they need to take to leverage the online tools, technologies and communities that contribute to the bottom line.

This book is about the social customer and the journey they take before, during and after they become your customer. It's why they interact with you business online and how you can attract and retain them using social media.

42 publishers interested Express interest

	Berrett-Koehler 500 copies • Partial manuscript • Looking for business, self-help/business, technology, and politics, especially those focused on diversity and inclusion, leadership, and systems reform. Berrett-Koehler is nonfiction, mission-based publisher active in the areas of business, personal growth, and current affairs. We are a California Benefit Corporation and B Corporation. Our mission is "connecting people and ideas to create a world that works for all." Traditional publisher Business & Money, Business & Money, Career & Success, Career & Success, History, Journalism, Personal Growth & Self-Improvement, Personal Growth & Self-Improvement, Politics & Social Sciences, Politics & Social Sciences, Society & Culture, Technology & the Future, Technology & the Future Worldwide
	Blue River Press 500 copies • Partial manuscript • Looking for non-fiction and fiction sports, health, fitness, education, games, popular culture, and travel. Blue River Press released its first book in the spring of 2004. Today we have published more than one hundred books. Our books have been recognized with awards and national and regional review attention. We have had many titles reach Nielsen BookScan category top 50 status in retail sales, illustrating that readers have responded by purchasing Blue River Press titles. Our distributor, Cardinal Publishers Group, has placed our books in the chain and independent book retailers, libraries of all sorts, mass-merchant retailers, gift shops, and many specialty retail and wholesale channels. Traditional publisher Literary Fiction, Mind & Body, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, History, Personal Growth & Self-Improvement, Science, Society & Culture, Sports & Outdoors, Travel Worldwide
	Career Press 500 copies • Partial manuscript • Looking for non-fiction "how-to" books reach a broad market of average Americans and people grappling with universal issues relating to job-hunting, career management, education, money, and personal goals. Career Press was founded in 1985 as a niche publisher of targeted career directories. Today, Career Press boasts an active, strong-selling backlist of nearly 1,000 titles. We have helped millions of job seekers, businesspeople, and consumers of all ages with the practical, helpful information they need. Our philosophy has remained constant since our founding: we publish the highest-quality books on topics most needed in the marketplace, written by established, credentialed, media-savvy professionals. IN 2017, Career Press became part of the Red Wheel/Weiser family of publishers. Traditional publisher Mind & Body, Business & Money, Career & Success, Health, Fitness & Dieting, History, Personal Growth & Self-Improvement, Religion & Spirituality, Society & Culture, Travel Worldwide
	Chiado Publishing Group 250 copies • Completed manuscript. Chiado Books specializes in the publication of contemporary English-language authors, from celebrated names to the most promising emerging talents of our time. Our publication policy has, at its heart, a vision for the democratization of the world of publishing, offering Authors the best opportunities, and offering Readers wonderful works, from a huge range of genres, at a fair price and free from prejudice. Traditional publisher Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel Portugal, United Kingdom, United States
	Karen McDermott Here at Karen McDermott, we work with an elite group of author-speakers who in addition to writing inspiring books, give extraordinary keynote speeches and talks. Every single one of our authors has a unique message to share and a wealth of knowledge to impart with their audience. Traditional publisher Mind & Body, Science Fiction & Fantasy, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Science, Society & Culture, Travel Worldwide
	Management Impact 500 copies • Partial manuscript • Looking for management books. Management Impact, and imprint of Boom NL, offers the most relevant management content in eight areas: organization, strategy, change, processes & projects, innovation, leadership, and personal growth. Relevant is Management Impact, by working only with the best management authors. Thanks to the very intensive cooperation with experts and professionals, we know exactly what is happening in the market and we respond to this. Through a clear and structured layout, you know immediately what type of content is involved. Can you use the content immediately in practice (getting started), it is a topic that is very popular in the market (trending), it is a case (best practice) or it is an introduction to a theme (knowledge base). Traditional publisher Business & Money, Business & Money, Career & Success, Career & Success, Journalism, Technology & the Future Worldwide
	Maverick House 500 copies • Partial manuscript • Looking for socially and politically relevant non-fiction books. Maverick House prides itself on its use of new technologies to advance our publishing agenda. Our titles are published in both print and digital editions, which are available from Kindle, iTunes, Kobo, Google Play, and Nook. Many of our books have been translated and in some cases adapted for film. We publish not just for local markets, but for the international one. Traditional publisher Literary Fiction, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Journalism, Politics & Social Sciences Worldwide
	Sun Marketing Sun Marketing has been publishing books and articles and consulting in Marketing since 1993. Traditional publisher Business & Money, Career & Success, Travel Worldwide
	TouchPoint Press 250 copies • Completed manuscript. TouchPoint Press is a traditional royalty paying publisher of digital and print fiction and nonfiction, strives to be innovative and energetic in all we do from acquisitions to promotion before and after publication. Traditional publisher Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, History, Personal Growth & Self-Improvement, Religion & Spirituality, Science, Society & Culture United States
	Anaphora Literary Press 250 copies • Partial manuscript. Anaphora Literary Press was started in 2009 and publishes fiction, short stories, creative and non-fiction books. Anaphora has exhibited its titles at SIBA, ALA, SAMLA, and many other international conventions. Services include book trailers, press releases, merchandise design, book review (free in pdf/epub) submissions, proofreading, formatting, design, LCCN/ISBN assignment, international distribution, art creation, ebook (Kindle, EBSCO, ProQuest)/ softcover/ hardcover editions, and dozens of other components included in the basic package. Hybrid publisher Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel Worldwide
	Atlantic Publishing Group, Inc. 250 copies • Completed manuscript. Atlantic Publishing has been providing millions of readers information to jumpstart their careers, start businesses, manage employees, invest, plan for retirement, learn technologies, build relationships, and live rewarding, fulfilling lives. Our award-winning authors and publication staff strive to make our products the best and most up-to-date available. We go further than most publishers to get our customers the best products. Hybrid publisher Children Fiction, Mind & Body, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Society & Culture Worldwide
	Black Pawn Press If the name sounds familiar, it's because it's a variation of the name of the publishing company used in the television series Castle. For those unfamiliar with the premise, the show featured a mystery writer who follows a police detective for research and winds up writing an entire series of books based on the cases they work on together. Having become friends during the run of the series, the imprint's founders (both authors themselves), thought they'd pay homage to the show and brought Black Pawn Press to life. In forming Black Pawn, we knew we wanted to do things a little differently. Instead of focusing on specific genres and tailoring to industry standard demographics, we're more interested in allowing people to simply tell their stories. Whether it's based on actual events, or if it's something they've allowed their imaginations to conjure, we're going to give them the opportunity to share their work with readers in both print and electronic formats. While other publishers are constantly worried about the bottom line, money isn't our driving force. Good people are, and it's sometimes those people who are being overlooked by mainstream publishing houses. Just take a look at some of the titles we've released so far and those in development, and you'll discover everything from a real-life mystical experience to the basis of several upcoming feature films and television concepts. So when you think of Black Pawn Press, think of us as a publishing house where we firmly believe that imagination has no boundaries. Hybrid publisher Literary Fiction, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, History, Journalism, Personal Growth & Self-Improvement Worldwide
	Blooming Twig 500 copies • Complete manuscript. Blooming Twig is an award-winning boutique publishing house, media company, and thought leadership marketing agency. Based in New York City and Tulsa, we have represented and re-branded hundreds of thought leaders, published more than 400 titles in all genres, and built up a like-minded following for authors, speakers, trainers, and organizations with our bleeding-edge marketing strategies. Blooming Twig is about giving the people with something to say (“thought leaders”) a platform, walking its clients up to their own influencer pulpit, and making sure there is a like-minded crowd assembled to hear the meaningful message. Hybrid publisher Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel Worldwide
	BrightFlame Books 250 copies • Partial manuscript • Looking for business, entrepreneurship, personal development, success psychology and mindset, health, and lifestyle. BrightFlame Books was set up with one key purpose: to help experts like you get your message out into the world, increase your impact, and ultimately, grow your business. Wherever you are in your publishing journey, we can support you. As a full-service publisher, we transform your draft manuscript into a beautifully finished book. Our editors edit and polish your words, then our creative team turns it into a professionally designed finished product, inside and out, that presents you as the thought leader and industry leader you are. Once your book is published, as a marketing consultancy we specialize in turning you into a bestselling author by orchestrating launch campaigns to drive sales and awareness of your book internationally and creating book-based lead generation and client acquisition campaigns that turn your book into a powerful business development tool. Hybrid publisher Mind & Body, Business & Money, Career & Success, Health, Fitness & Dieting, Personal Growth & Self-Improvement, Science, Society & Culture, Technology & the Future Worldwide
	Elite Online Publishing Elite Online Publishing is based in Utah & Texas, and will help put your self-published book out into the world to grow, become a #1 bestseller, and give you a foundation of credibility, powerful marketing appeal, and new contacts. We have been in business for over 6 years and have helped over 150 authors become bestsellers. Hybrid publisher Children Fiction, Christian Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Christian Non-Fiction, Cookbooks, Food & Wine, Education, Health, Fitness & Dieting, History, Journalism, LGBT Non-Fiction, Management & Leadership, Marketing & Sales, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Politics & Social Sciences, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction United Kingdom, United States, Canada
	Emerald Lake Books 500 copies • Completed manuscript. Emerald Lake Books is a hybrid publishing company that provides a unique blend of business coaching with publishing to help its authors succeed, whether it’s their first book or their fiftieth! Emerald Lake Books specializes in working with positive people who have an engaging, exciting, or entertaining message to share with the world. Using a unique, goal-oriented approach to publishing, we combine our business and publishing knowledge to help our authors set and attain goals for their readers, their brands, and their books. And many of those books have gone on to win international awards and recognition. Hybrid publisher Mystery, Thriller, Horror & Suspense, Mind & Body, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Science, Society & Culture, Technology & the Future, Travel Worldwide
	Experts Press Experts Press is committed to penetrating the market with top tier publications on business, sales, leadership, personal development, spirituality, health, wellness, and finance. Our authors are amongst the top experts in their respective industries and through our industry-leading support reach new heights with their book success. Hybrid publisher Mind & Body, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, Personal Growth & Self-Improvement, Society & Culture, Technology & the Future Worldwide
	Happy About 250 copies • Completed manuscript. Through our imprints and series, we've published over 800 books. Our goal with all of our imprints and series is to make the author happy and achieve their goals. Part of publishing with us includes the creation of an AHAbook on AHAthat which is a great way to have your content amplified in social media. Hybrid publisher Mind & Body, Business & Money, Career & Success, Health, Fitness & Dieting, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Society & Culture, Technology & the Future Worldwide
	Isabella Media Inc 250 copies • Completed manuscript. Isabella Media Inc is a Rhode Island-based, family-owned, mainline publishing organization with a mission to discover unknown stories. We combine unknown or little known authors’ undiscovered potential with Isabella Media Inc’s unique approach to publishing to provide the highest quality books to readers about stories they may not find anywhere else. It’s our desire to find unique stories that drive us. Hybrid publisher Children Fiction, Christian Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, Business & Money, Career & Success, Communication Skills, Corporate Culture, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, Illustrated Books, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Motivation & Inspiration, Personal Growth & Self-Improvement, Politics & Social Sciences Worldwide
	Leaders Press 500 copies • Completed manuscript • Looking for CEOs and industry leaders. Leaders Press is a USA Today and Wall Street Journal best-selling press. We're your one-stop-shop to completely get the creation of your book outsourced. We'll interview you, create your manuscript, professionally package it and launch to #1 best-seller. We'll also create a lead generator for you so that you have a revenue-generating front-end (book) and back-end (business). Hybrid publisher Business & Money Worldwide
	Mascot Books Mascot Books is a full-service hybrid publisher dedicated to helping authors at all stages of their publishing journey create a high-quality printed or digital book that matches their vision. With comprehensive editorial, design, marketing, production, and distribution services, our authors have the support of an experienced publishing team while still retaining one of the highest royalty percentages in the business. Hybrid publisher All categories
	Morgan James 500 copies • Partial manuscript • Looking for entrepreneurship, business, self-help, and personal growth. Morgan James Publishing has revolutionized book publishing—from the author’s standpoint, earning 29 NY Times and over 100 USA Today and Wall Street Journal best sellers. We teach authors strategies to leverage their books and grow their businesses—adding value while staying out of the way. Evidenced by more Major Media best sellers than most publishers our size. Regularly ranked by Publishers Weekly as the most recognized and one of the fastest-growing publishers in the nation, Morgan James is reported to be “the future of publishing.” Hybrid publisher All categories Worldwide
	Motivational Press 250 copies • Completed manuscript. Motivational Press is a top publisher today in providing marketing and promotion support to our authors. Our authors get favorable rates for purchasing their own books and higher than standard royalties. Our team is at the forefront of technology and offers the most comprehensive publishing platform of any non-fiction publishing house including print, electronic, and audiobook distribution worldwide. We look forward to serving you. Hybrid publisher Mind & Body, YA Fiction, Business & Money, Career & Success, Health, Fitness & Dieting, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Society & Culture, Sports & Outdoors, Travel Worldwide
	Prodigy Gold Books The History Prodigy Publishing Group was founded in 2009 and has been steadily publishing distinguishable trade paperback fiction since. Its flagship imprint Prodigy Gold Books is spearheading its journey with a fall 2017 line up that includes four novels by four authors sure to delight readers. Prodigy Gold Books is dedicated to publishing a variety of must-read books on a wide array of topics and genres. The Mission Our mission is to showcase established voices and to introduce emerging new ones—both fiction and nonfiction genres. Hybrid publisher Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel Worldwide
	RJ Parker Publishing Why Publish with RJPP? The book business is a difficult pursuit. Especially for an Independent writer. The decision to go it alone and self-publish, or go with a small press is strictly an individual business decision. Hiring professional freelance resources like editors, cover designers, and formatters can be daunting enough. Let alone that dreaded marketing and promotion. All of that takes precious time away from what you could be doing. Writing! With an experienced Literary Agent, award-winning Author, publicist, and publisher like RJ Parker, you don't have to do it alone. RJPP offers years of success and reputation to represent you and your work. Ask yourself, “Do I want to succeed? Is my book worthy of reaping all it is worth and then some?” If you take pride in your work and want to excel to the top, RJ Parker will implement his years of knowledge and skills learned as an industry leader in marketing to get your work into the hands of the people who matter. What about the nitty-gritty financial workings? We don't pay advances as a traditional firm does. (which in this business, an advance is used against royalties before you get paid) BUT, we DO pay a much higher royalty rate AND you get paid every month! The standard industry royalty rate is 12-16%. We pay 50% to established writers, and 40% to new authors. (New authors will pay a setup fee). For the majority of authors, we pay the cost of editing, cover artist, ISBN number, formatting, etc. Interested? If you are looking for mediocrity or status quo, RJ Parker may not be a good fit for you. However, Parker is a go-getter in the industry who will not cease until he makes your dreams become your reality! Please send your proposal to agent@rjparkerpublishing.com and include: Book Title Book Description Synopsis (what your book is about and why you think it’s a good fit with RJPP) A brief bio, including your city of residence, and publication history First two chapters Hybrid publisher Children Fiction, Mind & Body, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Society & Culture, Sports & Outdoors, Technology & the Future, Travel United Kingdom, United States, Canada
	Seven Hearts Publishing, LLC We Are The Hottest Start-Up In The Book Publishing Business. We'll Get You Published! We Are Both A Self-Publishing Service Provider And A Hybrid Publisher (Through Our Sette Cuori Press™ Division). We Combine The Quality And Professionalism Of Service & Traditional Publishing While Disrupting The Market With Our Exclusive ARIT™ Program (Affordable Rapid Innovation Technique) That Dramatically Reduces The Cost And "Time-To-Market" Of Your Book. No More Ridiculously Expensive Quotes... No More Unfair Agreements... Contact Us Today! Hybrid publisher Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, Biography & Memoir, Business & Money, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Religion & Spirituality, Society & Culture Worldwide
	Something or Other Publishing 250 copies • Completed manuscript. SOOP is a small virtual publishing company headquartered in Madison, Wisconsin, with a core team based in the US and additional contractors around the world. SOOP currently focuses on curating a small number of volumes for publication each year to enable its team to dedicate a great deal of time to working with its authors directly - not just on the manuscript, but also on platform-building and promotion. Hybrid publisher Children Fiction, Christian Fiction, Commercial Fiction, Contemporary Fiction, Historical Fiction, LGBT Fiction, Literary Essay, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Mythology & Folk Tales, Poetry, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Art & Photography, Biography & Memoir, Business & Money, Career & Success, Children Non-Fiction, Christian Non-Fiction, Cookbooks, Food & Wine, Communication Skills, Corporate Culture, Crafts & Hobbies, Creativity, Current Affairs, Economics, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, History, Humor & Entertainment, Illustrated Books, Journalism, LGBT Non-Fiction, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Money & Investment, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Philosophy, Politics & Social Sciences, Popular Science, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction, Science Fiction & Humour Worldwide
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Update #1 - "The Social Customer Journey" hit 100 pre-orders, thanks! Sept. 24, 2017

Dear Early Adopter of my upcoming book, "The Social Customer Journey." The presale campaign just passed a nice milestone at 100 preorders and $5,000! Your support by grabbing …

Jenny Ferry
on May 14, 2017, 4:24 p.m.

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Hurray! We have used social media when starting building the new bicycle wear brand Sigrnordic.com - like asking our users "what resellers should we have" and other very specific questions with very good resaults! We are sure more win-win can be done to engage our users in the brand Sigr. Can't wait to get this Book and also consultation from The Social Media Professor.

David Myhr
on May 14, 2017, 11:04 p.m.

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Heja!

Göran Lahti
on May 15, 2017, 5:35 p.m.

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Looking forward to the book and to a strategy session with The Social Media Professor!

Cornelia Broqvist
on May 15, 2017, 6:14 p.m.

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Ser fram emot att få din nya bok och sommarens semester så att jag hinner läsa den :D

Guy Vincent
on May 17, 2017, 3:17 p.m.

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Niklas, wishing you massive success with your campaign!

Todd Belle
on May 17, 2017, 10:52 p.m.

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Congrats Niklas!

Annika Streng
on May 20, 2017, 8:35 a.m.

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Very Excited! -Annika

Can Uslay
on May 20, 2017, 4:04 p.m.

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Good luck with your project!

Christer Bergman
on Sept. 13, 2017, 6:41 p.m.

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We really look forward to read the book. Good luck!

Helena Linton Eriksson
on Sept. 22, 2017, 8:15 p.m.

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Ser fram emot en lärorik och givande bok inom sociala medier! Glada hälsningar, Helena Linton Eriksson

VBG Group AB Christina Holgerson
on Sept. 24, 2017, 1:03 p.m.

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Dags att börja hjula Niklas!

Mattias Johansson
on Sept. 27, 2017, 8:59 a.m.

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Hi Niklas. Hope you´re good. I just ordered your book and looking forward to read it. Take care. /Mattias

Peter Jönsson
on Sept. 28, 2017, 10:27 p.m.

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Jobba på nu kompis! :)

Jodina Grande
on Oct. 13, 2017, 3:44 a.m.

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Thanks for introducing me to the concepts underlying modern digital marketing. I think its awesome that you have decided to release this book and can't wait to see what you do next.

Karina DiLucia
on Oct. 15, 2017, 7:13 p.m.

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Hej Niklas, jag har beställt din bok
Ser med spänning fram emot att läsa den
Karina DiLucia

Kina De Santis
on Oct. 16, 2017, 10:16 p.m.

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Excited to read this book!

Neal Schaffer
on Nov. 17, 2017, 6:36 a.m.

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Can't wait my friend!

Lee Constantine
on Dec. 2, 2017, 10:42 a.m.

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Awesome!

Dean Hess
on Dec. 28, 2017, 11:12 p.m.

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Can't wait to read it! Will share at Nike Too!

Gunilla Spongh
on Dec. 30, 2017, 9:54 a.m.

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Gott Nytt År till er alla! Önskar Alicia, Marcus och Gunilla

Daniel Wahl
on Jan. 2, 2018, 7:01 a.m.

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Congrats on the book, looking forward to the read!

Ryan Robinson
on Jan. 2, 2018, 5:50 p.m.

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Pumped for this, Niklas!

Jaime Nunez
on Jan. 4, 2018, 12:35 a.m.

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Can't wait to read your book!

david threshie
on Jan. 25, 2018, 5:41 p.m.

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Good luck, Professor Myhr! We met years ago (2010) at The Orange County Register when you came to our "Lunch and Learn" to talk about social media.
--David Threshie

Maria Berglund
on Jan. 28, 2018, 12:58 p.m.

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Looking forward to read your book Niklas.
Best regards Maria Berglund

Lars Dahlberg
on Feb. 3, 2018, 9:05 a.m.

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Ser fram emot boken

Luiz Zuch
on March 12, 2018, 4:34 p.m.

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Hope you are good! I had a marketing class at Chapman University with you. I'm working in the field of social media marketing and hope that your book will give me new insights and teach me a lot! :)
Best regards from Germany
Luiz Zuch

Mary Beth McCabe
on July 27, 2018, 8:22 a.m.

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Glad to support you and get any tips from you on the process.

Amanda Gregory
on Oct. 13, 2018, 9:32 p.m.

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I can't wait for the book to come out!

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Niklas Myhr

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The Social Customer Journey

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