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Lorraine Cuff

Lorraine Cuff

New Jersey, United States

A certified Book Yourself Solid Coach. Born in England, raised in Jamaica and a veteran of the United States Air Force, equipped with keen business instincts and a success mindset.

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About the author

Lorraine Cuff is a certified Book Yourself Solid Coach who comes to you with vast experience of entrepreneurship in the hospitality industry.  She has served as President of the McGuire Achievers Toastmaster Club at Joint Base McGuire-Dix-Lakehurst for 3 consecutive years and is a senior non-commissioned officer in the United States Air Force Reserve. Her current role as a Unit Training Manager requires   management of a vigorous training schedule for over 200 Air Transportation Specialist officers and enlisted alike. She also boasts a career Air Reservist with over 24 years of Military service. Lorraine is a veteran who served in OPERATIONS IRAQI & ENDURING FREEDOM. A highly visible manager and influence of her Squadron’s Outreach as well as Communication & Mentoring committees, she is recognized by senior leadership for her highly effective mentoring, creative thinking, and goal oriented approach to solving problems. Lorraine is highly dedicated, conscientious and has a no-nonsense results oriented problem solving strategy coupled with a hard-driving work ethic. Master Sergeant Cuff is the 2013 recipient of the 514th Air Mobility Wing Chief Antoinette Koleniskov Mentoring Award. 

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Success! Defining Your Greatness has already sold 55 pre-orders , was pitched to 23 publishers , and will be published by BookBaby .

$20 Early Bird Special

28 readers

Book plus digital copy

1 copy + ebook included

$2 shipping

22 of 50 left

$25 Limited edition, Signed copies

27 readers

Signed copy of book

1 copy + ebook included

$2 shipping

$50 Book Launch Party in Jamaica package

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Book and invitation to exclusive book launch party at an undisclosed resort in Sunny Caribbean Island of Jamaica. Performance from local artist under the tutelage of local artist Winston 'Sparrow' Martin. And raffle entry for local spa treatment for 2 while in Jamaica. Includes book signing for your book in Jamaica

1 copy + ebook included

$5 shipping

$97 Online course Package

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Full access to Cuffbiz Thinkific Book Yourself Solid self-paced online course. A $497 Value.
Book Yourself Solid is the fastest, easiest and most reliable system for getting more clients than you can handle even if you hate marketing. One on one coaching is also available on request.

1 copy + ebook included

$5 shipping

1 of 1 left

$497 Online course and Coaching package

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Full access to Cuffbiz Thinkific Book Yourself Solid self-paced online course with one month free of three month contract as my Book Yourself Solid client. Book Yourself Solid is the fastest, easiest and most reliable system for getting more clients than you can handle even if you hate marketing. $1500 value

1 copy + ebook included

$5 shipping

$500 Virtual Keynote

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Supporters will receive 25 copies, a 60 minute scheduled online Defining Your Greatness web session, and organization/institution thanked in the books acknowledgements
$1000 value

25 copies

Free shipping

$1000 Corporate Package

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Want a more engaging experience? The corporate strategic pack gives you first hand experience with the book's author, Lorraine Cuff. This pack includes: 50 hardcover books, a 20 minute Defining Your Greatness onsite keynote. Travel and accommodations at authors expense within 150 miles of Philadelphia Airport. Organization will be named and thanked in the books acknowledgements.
Value $3000

30 copies

Free shipping

Defining Your Greatness

A Toastmaster's Prospective

Discover practical ways to attain personal greatness. My story and others facing adversity and making impossible a reality while honoring my home away from home, the island country of Jamaica.

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Personal Growth & Self-Improvement Personal development
17,200 words
100% complete
6 publishers interested


Great keynote speakers are those who have the ability to harness their personal story and connect with their audience by showing parallels of their life to their audience. They present examples of their own achievement and sometimes failures,intertwined with the achievements of others, and by inspiring their audience to go out and take action.

Defining Your Greatness, a Toastmasters Prospective is a compilation of my first 12 Toastmasters International speeches. 

As a public speaker, Book Yourself Solid Coach, Education and Training Manager and President of McGuire Achievers Toastmasters Club, this book details my journey from conception in Birmingham, England to Kingston, Jamaica where my parents returned with kids in tow to the land that they love — then to New York City where my siblings and I sought out the American dream. And currently in New Jersey as a Veteran and Reservist in the US Air Force, serving for the past 24 years.

The book details my achievements and achievements of others that rise above the fray due to hard work and commitment to realize their dreams.  No matter where you are in life there is evidence that opportunities are presented on a daily basis to allow us to achieve more. We are often inspired through others to move past our own difficulties and triumph within in our own lives. I am committed to helping others cultivate their dreams and aspire to achieve goals. This book is a tool of practical and simple ways people to achieve them.  


Table of Contents


The question "What am I doing with my life?" is not exclusive to one culture or nationality. This question seems to be asked by most humans at some point during life. Many of us ask ourselves this question when it seems that our lives are at a crossroad.

As the years passed, my parents longed for their childhood home. They chose as a couple to return home to the sweet, inviting shores of Jamaica. The Birmingham house was sold, family belongings packed, and in October 1974, my mother, older sister, brother and I set sail on a Venezuelan ship named Begonia.


Part I chapters 1 through 5 identifies practical steps in achieving your goals and dreams and greatness as you define it. 

1.     Step into Greatness

2.     Greatness through Positivity

3.     Meditation a Path for Greatness

4.     Believe in the Impossible

5.     The Dope on Goal Setting


So, you've achieved what?  It's time to help the world with the lessons you have learned.  Chapters 6, 7, and 8 provides a basic guide to giving a speech as a way to share your story.

6.     The Art of Giving a Speech

7.     Proper is not Perfect

8.     Connect with Your Audience


       I.          Jamaica - Interesting facts about Jamaica

     II.          I Found A Slice of Heaven - A speech that was written for the purpose of demonstrating with visual aids

    III.          Story of The Begona - The steam ship that broke down in the middle of the ocean and its ultimate fate


Target audience: Toastmasters has served over four million people, and today the organization serves over 352,000 members in 141 countries, through its 16,400 member clubs.

Military members and their families have traveled the world and they all have stories to tell. Many installations have Toastmaster clubs whose members are goal oriented More than 44,000 Airmen, Soldiers, Sailors, Marines, Coast Guardsmen, civilians, and their family members live and work on and around JB MDL, New Jersey

Air Force Reserve command is comprised of over 30 Wings through out the US, of which I belong to the largest on the East Coast with 2,200 members.  


My website ( is published with several updates being accomplished. Updates include a page referencing the book and a link to pre-order. The book will be promoted on my LinkedIn, Twitter and Facebook pages using my campaign video and Facebook Live

I am an active member of several organization of which I network with their membership regularly. First being Toastmaster International ( ). My local club McGuire Achievers is one of twenty clubs in Division D located in Central and South Jersey. There are 20 clubs in Division D with 441 members within a 30 mile radius. I have developed a presentation to deliver as a speech at club meetings. 

Second major organization is Women Veterans Rock Advisory Council (, a National Affiliate Network which includes partnership with Zeta Phi Beta ( Zeta Phi Beta Sorority has a membership of 125,000+ college-educated, dynamic, community service driven, diverse and professional women. 

And then there is my military network of 2,200 locally and 83,308 nationally.

Following this campaign, a digital press kit will be created for the book launch party in Jamaica for further promotion and to re-energize sales via social media and local events.


The Slight Edge: Turning Simple Disciplines into Massive Success & Happiness by Jeff Olson

The Achievement Habit: Stop Wishing, Start Doing, and Take Command of Your Life by Bernard Roth

Confessions of a Public Speaker by Scott Berkun 

Toastmasters Secret: A Practical Guide to Become a Competent Communicator in Public Speaking by Ramakrishna Reddy 

Chasing Keith: My Toastmasters Journey by Ying Maneein

6 publishers interested
Anaphora Literary Press logo Anaphora Literary Press

250 copies • Partial manuscript.
Anaphora Literary Press was started in 2009 and publishes fiction, short stories, creative and non-fiction books. Anaphora has exhibited its titles at SIBA, ALA, SAMLA, and many other international conventions. Services include book trailers, press releases, merchandise design, book review (free in pdf/epub) submissions, proofreading, formatting, design, LCCN/ISBN assignment, international distribution, art creation, ebook (Kindle, EBSCO, ProQuest)/ softcover/ hardcover editions, and dozens of other components included in the basic package.

Hybrid publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel


Isabella Media Inc logo Isabella Media Inc

250 copies • Completed manuscript.
Isabella Media Inc is a Rhode Island-based, family-owned, mainline publishing organization with a mission to discover unknown stories. We combine unknown or little known authors’ undiscovered potential with Isabella Media Inc’s unique approach to publishing to provide the highest quality books to readers about stories they may not find anywhere else. It’s our desire to find unique stories that drive us.

Hybrid publisher

Children Fiction, Christian Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, Business & Money, Career & Success, Communication Skills, Corporate Culture, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, Illustrated Books, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Motivation & Inspiration, Personal Growth & Self-Improvement, Politics & Social Sciences


Koehler Books logo Koehler Books

250 copies • Completed manuscript.
Koehler Books is an Indie publisher based in Virginia Beach, Virginia. Our team of dedicated professionals promises you a holistic publishing experience where you'll receive our full attention, collaboration, and coaching every step of the way. We offer two publishing models: a traditional non-fee model for the highest quality work, as well as a co-publishing model that includes creative development fees for emerging authors. Our titles are broad-based and include nearly every major non-fiction and fiction genre.

Hybrid publisher

Commercial Fiction, Contemporary Fiction, Historical Fiction, LGBT Fiction, Literary Fiction, Mystery, Thriller, Horror & Suspense, Mind & Body, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Communication Skills, Corporate Culture, Management & Leadership, Marketing & Sales, Personal Growth & Self-Improvement, Sex & Relationships, Sports & Outdoors, Science Fiction & Humour


Mascot Books logo Mascot Books

Mascot Books is a full-service hybrid publisher dedicated to helping authors at all stages of their publishing journey create a high-quality printed or digital book that matches their vision. With comprehensive editorial, design, marketing, production, and distribution services, our authors have the support of an experienced publishing team while still retaining one of the highest royalty percentages in the business.

Hybrid publisher

All categories

Bookmobile logo Bookmobile

100 copies • Partial manuscript.
Bookmobile provides book printing, graphic design, and other resources to support book publishers in an ever-changing environment. Superior quality, excellent customer service, flexibility, and timely turnarounds have attracted nearly 1,000 satisfied clients to Bookmobile, including trade houses, university presses, independent publishers, museums, galleries, artists, and more. In addition, we manage eBook conversions and produce galleys, and regularly provide short-run reprints of 750 copies or fewer for major publishers such as Graywolf Press.

Service publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel


Happy Self Publishing logo Happy Self Publishing

100 copies • Completed manuscript.
Happy Self Publishing has helped 500+ authors to get their books self-published, hit the #1 position in the Amazon bestseller charts, and also establish their author website & brand to grow their business. And the best thing is, we do all this without taking away your rights and royalties. Let's schedule a call to discuss the next steps in your book project:

Service publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel



Practically everyone dreams about being successful. It is an innate human tendency to look and hope our potential is equal to what we envision our future to be. Unfortunately, not everyone achieves their dreams. Why is this? Typically, it isn't because they lack the ability to achieve those dreams but rather people often fail to equip themselves with the necessary tools needed. The illusion that plagues many is that all they need to do is dream and greatness will be magically appear. The idea, in essence, follows a mentality that a want will become reality with very minimal action on a persons' part. This manner of thought is nonsense! Mystery really doesn't exist when it comes to greatness. No dream is ever reached without planning and hard work, period. And success and greatness are not exceptions to this rule. Let's get started helping you discover how to reach your personal greatness!

  • Update #13 - Defining Your Greatness on Audible May 12, 2020

    I’m hoping this message finds you safe and well.   I am in the process of  launching the audiobook version of Defining Your Greatness and am in need your …

  • Update #12 - Your support is still needed. Nov. 10, 2018

    Dear Friends

    As I move into the marketing phase of book publishing I feel extremely blessed to have you support in defining my greatness. A …

  • Update #11 - Did you get your blue envelope? Nov. 2, 2018

    Your copy of Defining Your Greatness should have arrived at the mailing address that you provided. If not it will be in your mail box …

  • Update #10 - Light at the end of the tunnel Sept. 3, 2018

    Perseverance pays off.  I have re-submitted my manuscript with Bookbaby, a self-publishing outfit here in Pennsauken New Jersey.  Ebook should be available on 16 September …

  • Update #9 - Authoring Nightmare July 24, 2018

    Hello everyone, Hope all is well on your side of the fence.  Everything is well with me except for a recent challenge.  I'm doing my …

  • Update #8 - Defining Your Greatness - Be the first to review April 14, 2018

    Happy Friday everyone! That is if 'HAPPY' the right word to say on Friday the 13th? Anyone watching a horror movie tonight? 

    Enough of the Freddie …

  • Update #7 - Almost champagne time April 5, 2018

    We have been given more hours, the gates are now open😊 

    You can now order your ebook copy on Amazon :-

    Now remember this version …

  • Update #6 - Word missed. April 4, 2018

    lesson; When excited have someone proof your email 😊

    Correction of previous email

    “In order to receive YOUR ebook preordered book you “MUST” your copy …

  • Update #5 - Ebook release date April 4, 2018

    Hello everyone, I am excited to announce that Defining Your Greatness is on the press being printed as your read this message. What’s even more …

  • Update #4 - Final formatting March 24, 2018

    Hello everyone, just keeping you up to date with Defining Your Greatness current status. I am finalizing the last details and formatting with Timeless Words …

  • Update #3 - DYG & TWP Alliance March 11, 2018

    Defining Your Greatness

    I'm excited to announce that I've signed a publishing contract with a Hybrid publisher Timeless Words Publishing- TWP for the book! …

  • Update #2 - Finish line just up ahead Feb. 28, 2018

    It has been an amazing experience creating and executing this campaign.  Thank you from the bottom of my heart for all your support.  It's not …

  • Update #1 - Some people have asked Feb. 17, 2018

    Hello everyone, I just wanted to provide an update on my campaign.  Several folks have asked for a special bonus that they can share in …

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  • Raymond Tom
    on Jan. 15, 2018, 8:25 p.m.

    Best wishes on the success of your new book!

  • Victoria Rivera
    on Jan. 16, 2018, 11:04 p.m.

    Look forward to reading it. Thank for the invite. Proud to know you.

  • Servulus Billy
    on Jan. 17, 2018, 7:03 p.m.

    Thank you for sharing. I look forward to great reading experience.

  • Stephen Cuff
    on Jan. 23, 2018, 10:09 p.m.

    Don't forget to do an E book on Amazon!!

  • Lorraine Cuff
    on Jan. 24, 2018, 11:45 a.m.

    Thanks Stephen, that’s actually in the works. The official publication will be available on Amazon along with the ebook. Thanks to everyone’s support I will be send out hot off the press 😊 e-book version by the end of next week.

  • Christina Vickers
    on Jan. 24, 2018, 6:57 p.m.

    HI, I just wanted to support you and I can't wait to read what you have written on the topic of greatness!

  • Kens Germain
    on Jan. 30, 2018, 5:05 p.m.

    Just pre order a copy can't wait to read it! From my experiences with you, know it'll be a great read!!

  • Lorraine Cuff
    on Feb. 1, 2018, 4:17 a.m.

    Thank you my friends and family. You are all the best :)

  • Paul Caron
    on Feb. 1, 2018, 4:24 p.m.

    Lorraine, I just had to get a copy.

  • Lorraine Cuff
    on Feb. 6, 2018, 4:37 a.m.

    Well this is the home stretch. Words cannot express my deepest gratitude for all your love and support with my endeavors to share a part of my lifes experiences in effort to making the world a better place. Only 8 days left for this campaign to end. If you know of a group that could benefit from the Virtual Keynote (which includes 25 books please send them my way.

  • Nadine Pinto
    on Feb. 7, 2018, 5:36 p.m.

    Dear Lorraine,
    Wishing you the greatest success while you guide others to attain their goals through your book "Defining Your Greatness."
    Your Wingman for Life - Nadine Pinto

  • Lorraine Cuff
    on Feb. 9, 2018, 4:50 a.m.

    Thank you my sisters Pinto Bean and Nubabi. Chuck I hope to call on you in the future to interview on my developing vlog post.

  • Toby Lewis
    on Feb. 11, 2018, 12:30 a.m.

    I'm looking forward to reading this book and many more of the work you produce.

  • Diane Faturos
    on Feb. 14, 2018, 4:34 a.m.

    Congratulations on your book. Looking forward to receiving it.

    on Feb. 14, 2018, 1:56 p.m.

    Lorraine, I am so proud of you and your accomplishments. I should have known you were up to something when you were at the Women Veterans Rock in Philadelphia. I love success and I love to see people succeed. I hope you continue to achieve all the greatness one could can handle. Once again, I am so proud of you. God Bless!


  • Lorraine Cuff
    on Feb. 14, 2018, 8:20 p.m.

    Thank you James, Diane, Steve and anyone I might have missed. As I have stated in the past there is greatness in all of us. We just need the right incentive and encouragement to get it out into the world. I'm looking forward to reading books from my colleges David Stroebel, Denim Kurtzhals and Sebrena Flagg-Briggs.

    on Feb. 18, 2018, 10:45 a.m.

    The best of luck and success in this noble endeavor.

  • Jennifer Molina
    on Feb. 22, 2018, 7:48 p.m.

    Sorry I took so long. I think you are great Lorraine and I’m glad to be a part of supporting you on your endeavor.

  • colleen johnson
    on Feb. 26, 2018, 2:29 a.m.

    Wonderful achievement, Lorraine! I am looking forward to reading this fantastic book

  • Edison Chinnery
    on Feb. 27, 2018, 2:10 a.m.

    I am so very proud of your accomplishments, and am looking forward to reading your first book. Best Wishes