Dear book lovers and supporters of my writing,

My fourth book, Future Tech: How to Capture Value from Disruptive Industry Trends comes out tomorrow morning in the US (and is already out in the UK and the ROW). 

I'd be thrilled if you are interested in supporting me, yet again. In order of priority: 

• Buy the book, then review it on Amazon.com (or anywhere you buy books).  
• Mention the book to a friend.
• Mention it on social media.

Here's what others say about it:

"Future Tech is an insightful guide to our emerging future. What will the impact of new disruptive technologies be both on the individual and society, and how should we respond? Trond not only tests our assumptions, but suggests the actions we can take and tools we can use to benefit from, and adjust to, the coming reality."
― Lord Clement-Jones, CBE, Member of the House of Lords, Co-Chair All Party Parliamentary Group on Artificial Intelligence & former Chair of the House of Lords Artificial Intelligence Select Committee

"Technology is disrupting multiple facets of business and society. A key challenge for us is how we shape the impact of technology for the good of all. Trond Arne Undheim's vision for how technology should be applied is inspiring because it puts humans back in the driver's seat for shaping the future. I strongly recommend this book to all those who are interested in better understanding the forces of change impacting our work and lives." ― Soumitra Dutta, Professor of Management, Former Founding Dean SC Johnson College of Business, Cornell University and Founding Editor, Global Innovation Index

"A thought leader's guide to the forces behind emerging tech innovations and their implications for business and society."
― William H. Dutton, Emeritus Professor, University of Southern California & Oxford Martin Fellow, University of Oxford

Soumitra says he will put it on the syllabus at Cornell Tech. Thrilling!

Best, 

Trond