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The Art of Belonging

Katie Saffert

Customer Experiences that Build Community

The Art of Belonging is about one secret ingredient that business owners are missing and it’s the same ingredient that your ideal clients are craving: community and the way you make people feel.

  Career & Success   50,000 words   25% complete   14 publishers interested
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198 preorders
$4,351.00 funded

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Synopsis

We are living in a world where we are connected to more people than ever before, but as a society we are lonelier than we've ever been. People are seeking a sense of belonging that can only be found through consistent connection over a shared purpose, which is what I call community.

In this book, you will find the guiding principles to create experiences for your customers that translate into raving fans and the most powerful form of marketing.....word of mouth referrals.

Sales arguments

  • These exact principles were used to build an extension of Tony Robbins' business, a community of female leaders called Unleash Her Power Within.
  • Katie Saffert's life mission is to shine a light on how important it is to get off your phone and to really connect with your customers. She lives and breathes this mission within her businesses. She has paved the path for so many women to believe in themselves and truly connect to a tribe of people who cheer each other on from such a beautiful place of authenticity.
  • If you've ever questioned if what you have to offer is good enough to make an impact, this book will outline the best practices to build the confidence you need to be seen as a leader and to show up for your people in a way that sets you apart from the rest.

Similar titles

  • "The Art of Gathering: How We Meet and Why It Matters" by Priya Parker published by Penguin Publishing Group on 05/15/2018. In this book, Parker talks about the essence of gathering in all ways of life. She outlines why it's important to have a purpose for each gathering we are apart of. While Katie agrees with Parker on having a purpose to gather is important, she focuses on how building a community around your business truly is the only way to create a sustainable brand in this new economy.
  • Belong: Find Your People, Create Community, and Live a More Connected Life by Radwa Agrawal on September 4, 2018. While Agrawal covers the steps to find belonging in your everyday life, Katie Saffert covers how to build this belonging for your customers, so they translate into avid followers of your business and in turn drive more sales.
  • The Art of Community: Seven Principles for Belonging by Charles H. Vogl published by Berrett-Koehler Publishers on September 12, 2016.

Audience

This book is written for entrepreneurs looking to create massive impact on the audience they serve. It answers the question of how to build a tribe of people who talk about an experience enough, so that they become the marketing engine.

Advance praise

"A HUGE part of working the program with Katie is cultivating the my business idea. I had this idea growing in my mind, and I didn't know what it was going to materialize into. I had so many different ideas, and I was so inspired by so many things.

But after applying these principles, I was able to really see my big idea in a whole new way. I saw a path and a business route that I NEVER could have figured out on my own. To be honest, without Katie's help, my idea would have just stayed on a piece of paper in my journal forever!

Katie taught be to look into my true self and find what my true values are, while aligning myself with the community that would support my mission.

Katie Saffert

About the author

For nearly two decades Southern California entrepreneur Katie Saffert has been navigating the uncharted waters of the business world. Before her current role as an Experiential Marketing Brand Consultant and founder of Hatched Collective, Saffert owned several businesses in a vast range of fast-paced industries including a tenured career as a marketing and event professional for the action sports brand Quiksilver. With an innate ability to successfully pivot into each new professional challenge she embarked on, Katie quickly established a reputation for unmatched customer experiences that build community and belonging.

Always an unwavering champion for women business owners, the San Diego-based Saffert launched Hatched Collective, a brick and mortar, in summer 2017. The studio for female entrepreneurs joins a number of growing professional women’s communities around the country who aim to foster support and connection for women in business.

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Atlantic Publishing Group, Inc.

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Ballast Books is a full-service hybrid publisher that handles all aspects of book creation, design, publishing, marketing, distribution, and platform building. We help our authors sell more books, secure more keynotes, do more consulting, earn more customers, and book more media appearances.

We want to work with the best of the best: Former Special Operations Forces, CEOs, big thinkers, industry-leading experts. Top-performing people with experiences worth sharing and skills that translate into a larger message and goal.

We've seen particular success with military memoirs, but we've also recently hired a children's book specialist, so we run the spectrum of genres. We're a small but growing team and take pride in dedicating more time and energy to all our authors than traditional publishers.

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Looking for titles that teach, promote, and encourage understanding, tolerance, peace, environmental preservation, health, and wellness.

Brandylane is a small, independent press, founded in 1985, that publishes fiction, non-fiction, poetry, memoir, and children’s books. We publish under a traditional arrangement and also offer a cooperative track for emerging authors. We believe that books make a difference, that lives and the world are changed by the power of words and images, and that large publishing houses neglect a wealth of good writing. We are not looking for mainstream read-it-before self-help.

Under our cooperative arrangement, we invest a portion of the publishing costs and offer a stepped royalty structure from 30% to 60%--higher than the industry average. One distinguishing feature of our program is that our marketing effort includes a one-year launch, followed by two additional years of promotion through our social media, website, our seasonal genre, and subject matter email campaigns, and continuous support from our PR team.

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Emerald Lake Books

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Emerald Lake Books is a hybrid publishing company that provides a unique blend of business coaching with publishing to help its authors succeed, whether it’s their first book or their fiftieth! Emerald Lake Books specializes in working with positive people who have an engaging, exciting, or entertaining message to share with the world. Using a unique, goal-oriented approach to publishing, we combine our business and publishing knowledge to help our authors set and attain goals for their readers, their brands, and their books. And many of those books have gone on to win international awards and recognition.

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Inside Edge Publishing works with our writers every step of the way on their literary journey, helping to bring out the most from their work. From an idea and rough draft to editing and publication, Inside Edge Publishing helps our authors produce high quality, interesting and entertaining books. We are looking for innovative writing in just about any genre but love memoirs, thrillers, sci-fi, business, and motivational books just to name a few. Our books frequently appear on the bestseller lists and our authors are among some of the best known in their genre. At Inside Edge Publishing, we believe that every author has a story to tell and that every story deserves to be told.

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Wonderwell is an award-winning, values-driven, forward-thinking hybrid publishing company specializing in books and ebooks that help, heal, and inspire. We believe that authors should have access to high-quality, elegant publishing services and full-scale in-store distribution without having to give up their publishing rights or control over the timing and execution of their book. Many of our clients are first-time authors who know a great deal about how to help make the world a better place, but who need help translating that knowledge into a compelling book. That's where we come in. Wordsmiths, idea sculptors, and enthusiastic cheerleaders for the human race, we make a difference in the world by helping authors to make their difference in the world. We publish primarily practical nonfiction in the following categories: Business and Tech, Health and wellness, Parenting and Relationships, Personal Development, and Inspirational Memoir.

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1106 Design, LLC

Dear Author,

You worked hard to write your manuscript; finally, it's ready to release. You know that expert assistance is needed, but perhaps you didn’t realize that working with a publisher is no longer necessary—especially publishers who charge fees to produce your book upfront and "share" more of your revenue whenever a book is sold.

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Atmosphere Press

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Bright Communications LLC

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  • Kristen Doezie
    on March 28, 2020, 2:41 a.m.

    Can’t wait to watch you soar!

    • Katie Saffert
      on March 31, 2020, 2:55 p.m.

      Kirsten!!! You've seen Hatched since DAY ONE!!! How wild of a ride! thank you for the support!

  • Lena Rakijian
    on March 28, 2020, 2:44 a.m.

    Proud of you Katie! Keep inspiring and innovating my friend — it’s your super power!

    Love,
    Lena

    • Katie Saffert
      on March 31, 2020, 10:26 p.m.

      Lena!! Thank you so much!! I am so inspired by all you've built in the last year!!

  • Casey Falkner
    on March 28, 2020, 2:46 a.m.

    Cheering you on and building community along the way!

  • Shiloh Caffrey
    on March 28, 2020, 3:07 a.m.

    Yesssssss!!! I am giving this to all my friends! Can’t wait to read!

  • Hope Clark
    on March 28, 2020, 3:09 a.m.

    Love you Katie! So proud of you and excited about this book 💕 Thank you for building such a beautiful community.

  • Leah Kirpalani
    on March 28, 2020, 2:40 p.m.

    I AM SO PROUD OF YOU AND IN AWE OF EVERYTHING YOU DO. Thank you for all you have done for the San Diego community, and for always being there for me!!!
    -Leah <3

  • JACQUELINE Heil
    on March 28, 2020, 3:47 p.m.

    Katie~
    Thanks for building community and wishing you the best with this launch!

    Jacquie Heil

  • Tory Dube
    on March 28, 2020, 4:17 p.m.

    Always rooting for you! Thank you for leading this movement, love you!

  • Vanja Taha
    on March 28, 2020, 4:40 p.m.

    Katie, I am so excited for you!! I can't wait to read your book and use your tactics to creare my own community.

    Sending you lots of love!
    Vanja

  • Michelle Hill
    on March 28, 2020, 5:16 p.m.

    Congratulations Katie!!! I will gladly purchase any content you put out there..I know how valuable your retreats, workshops and coaching has been for me..life changing. You are an inspiration!!!

    Xoxo
    Michelle

  • Melissa Winberry
    on March 28, 2020, 7:27 p.m.

    Katie, I am so incredibly proud of you. You are a true leader and so incredibly deserving of this opportunity. You inspire the community you’ve built by example and show us all that if we just take one step each day we are that much closer to living the life we desire. You are fearless, you are bold and you inspire me each and every day to keep going! I couldn’t do it without your love and support along the way!

  • Karson McGinley
    on March 28, 2020, 10:58 p.m.

    Love you, Katie!! I believe in you, can’t wait for this book! Go get em!

  • Rachel ONeal
    on March 28, 2020, 11:03 p.m.

    I started my own company this year called Wick + Bloom Candle Co. I have loved seeing all the support that female entrepreneurs have poured out for me! It’s been an amazing journey that is fueled further by this type of support. I can’t wait to read this!

  • Ali Terrill
    on March 29, 2020, 5:14 a.m.

    I'm so excited for you! I LOVE this role you are stepping into and freaking OWNING it. Love you Katie!!

  • Cindy Incorvaia
    on March 29, 2020, 3:33 p.m.

    Please send one copy each to:
    Meghan Branlund
    6404 Halyard Place
    Carlsbad, CA 92011

    Kirsten Incorvaia
    1320 46th Ave
    San Francisco, CA 94122

    Thank You for not letting ‘being scared shitless’ stop you! XO!

  • Kara Ryska
    on March 29, 2020, 11:16 p.m.

    If you've put even 1% of your amazing spirit into this book it will be fantastic! I'm so looking forward to this!

  • Melanie Esperon
    on March 30, 2020, 1:18 a.m.

    Cannot wait to read 🙏🏼✨✨
    Thank You for always being an inspiration to our community!

  • Alyss Charles
    on March 30, 2020, 5:07 a.m.

    I can't wait to read this! I'm so proud of you for putting yourself out there and for doing the damn thing!

  • Jen Wilbur
    on March 30, 2020, 2:53 p.m.

    Hi Katie! Can’t wait for your book!

  • Rebecca Ritchey
    on March 30, 2020, 3:46 p.m.

    Congratulations, Katie! I’m so proud and inspired by you. Xoxo

  • Nately Olmeda Jones
    on March 31, 2020, 12:50 a.m.

    Bravo for your bravery to be vulnerable. Congratulations on releasing sacred messages for others to hear!!

  • catlin choate
    on March 31, 2020, 9:29 p.m.

    So proud to call you a friend and what a force you are. love you.

  • Jackie Batch
    on March 31, 2020, 9:40 p.m.

    Yay! So excited for you!!! Can not wait to read 💕

  • Teresa Howes
    on March 31, 2020, 9:49 p.m.

    Congratulations Katie — I’m always so impressed with you!!!

  • Meg McMillan
    on March 31, 2020, 10:28 p.m.

    Purchased! Can't wait for this book to come out. You go girl :)

  • Petra Ives
    on March 31, 2020, 10:29 p.m.

    Katie, you rock and you got this… Congratulations and good luck!
    Petra

  • Clancy Simon
    on March 31, 2020, 10:33 p.m.

    You have succeeded just by WRITING the book! It WILL get published!

  • Jesse Krieger
    on March 31, 2020, 10:36 p.m.

    So inspiring to see you adapt to this new reality and lean into CREATION with The Art of Belonging :)

  • Kaitlin Mitchell
    on March 31, 2020, 11:54 p.m.

    I cannot wait for this!! So awesome Katie. I adore you and everything you do. I’ll support and cheer on anything you create!!

  • Danielle Gibson
    on April 1, 2020, 12:10 a.m.

    Consider it done!
    Thank you for inspiring us all!
    xo,
    Danielle, Danielle Gibson Events

  • Colleen Flaherty
    on April 1, 2020, 12:44 a.m.

    You are an incredible inspiration and knowledge source to all of us fellow entrepreneurs, I am so proud of you! THANK YOU for taking the risk to shine your truth bigger and brighter. <3

  • Cassandra Semic
    on April 1, 2020, 2:43 a.m.

    So proud of you and can’t wait to get my hands on more of your teaching!! XO
    Cassandra Semic

  • Cassandra Semic
    on April 1, 2020, 2:43 a.m.

    So proud of you and can’t wait to get my hands on more of your teaching!! XO
    Cassandra Semic

  • Jade Spalding
    on April 1, 2020, 4:11 a.m.

    Amazing ! Wow! When do you get time to write a book!!! Good luck & can’t wait to read this.
    Jade
    X

  • Jamie Meekins
    on April 1, 2020, 8:01 p.m.

    Good luck Katie! Cannot wait to read this :)

    xo
    Jamie

  • Jessica Varela
    on April 6, 2020, 6:23 p.m.

    So, so excited for you!!! Can't wait to read the book!

  • Ruby Marsh
    on April 9, 2020, 4:03 a.m.

    Congratulations in advance Katie and can’t wait to hold this beautiful book in my hands. With love from Newcastle, Australia x

  • Mindy Tidwell
    on April 11, 2020, 10:08 p.m.

    Love you Katie! Can't wait to read the book!! Ox

  • Lauren Brooks
    on April 13, 2020, 11:31 p.m.

    Katie, I couldn’t be more proud of you. You are so wise and up lifting. I can not wait to dive deep into your master piece. You rock!

    Love,

    Lauren Brooks

  • Nancy Ngo
    on April 14, 2020, 8:09 p.m.

    I can’t wait to read it. So happy for you! What an accomplishment...😘

    -Nancy Ngo

  • Candy Kressman
    on April 14, 2020, 11:50 p.m.

    You are very impressive. Keep on connecting people 💕

  • Katie Dragos
    on April 15, 2020, 12:11 a.m.

    Wahoo! Can’t wait to read your book! I love what you’re doing, all the way from MD. As a lover of in-person events and a “quality time” love language girl, I know this is going to speak to my heart.

    Congrats!

  • Perla KS
    on April 15, 2020, 5:22 a.m.

    SO EXCITED TO READ THIS!!! You rock Katie! ✊🏼✌🏼🧡

  • Rachel Andras
    on April 15, 2020, 4:37 p.m.

    I love your vibe and can’t wait to learn more. Congrats on living your dream too. @flyfishing4health

  • Amelia Dolsey
    on April 15, 2020, 5:47 p.m.

    Katie,

    There’s nothing you can’t do! Thanks for continuing to inspire me. I hope to see you soon.

    Best,
    Amelia

  • Brittany Ramsey
    on April 16, 2020, 4:39 a.m.

    Katie is THE authority on cultivating and nurturing community. Her ability to see those around her, and then help them to reach down and pull out their most authentic and impactful self is inspiring. Without a doubt, Katie will be one of the most influential women entrepreneurs of our time. You NEED this book!

  • wendy snyder
    on April 21, 2020, 9:04 p.m.

    Love you Katie!! Thank you for all your encouaragement & support over the years! Xo, Wendy

  • Angelica Sele
    on April 23, 2020, 5:56 p.m.

    Good luck Katie!!!! Always here to support ❤️

  • Amy Chadwick
    on April 26, 2020, 3:35 p.m.

    Love you Katie! Looking forward to reading this book and even more to a big hug the next time we see each other.

  • Lucy Yates
    on April 26, 2020, 4:28 p.m.

    Thank you for all you do! 🙏🏽💕

Rewards

$24

Belong

88 readers

1 Copy of the autographed limited edition of the book "The Art of Belonging" + Free invitation to the book launch. You ALSO get exclusive access to her LIVE WEBINAR, Customer Experiences That Create Raving Fans on April 21st.

Valued at ($197)

Includes:

  • 1 digital copy
  • 1 physical copy
Free shipping 412 of 500 left

$45

Community

15 readers

2 Copies (One for you and one for a friend) of the autographed limited edition of the book "The Art of Belonging" + Free invitation to the book launch. You and your friend ALSO get exclusive access to her LIVE WEBINAR, Customer Experiences That Create Raving Fans, on April 21st.

Valued at ($442)

Includes:

  • 1 digital copy
  • 2 physical copies
Free shipping 485 of 500 left

$97

Best Friends Bundle

8 readers

5 Copies of the autographed limited edition of the book "The Art of Belonging" for you and your besties + Free invitations to the book launch. You and your friends ALSO get exclusive access to her LIVE WEBINAR, Customer Experiences That Create Raving Fans, on April 21st.

Valued at ($1,105)

Includes:

  • 1 digital copy
  • 5 physical copies
Free shipping 42 of 50 left

$197

"Book Club"

4 readers

10 Copies of the autographed limited edition of the book "The Art of Belonging" for your Book Club + Free invitations to the book launch. You and your club ALSO get exclusive access to her LIVE WEBINAR, Customer Experiences That Create Raving Fans, on April 21st.

Valued at ($2,210)

Includes:

  • 1 digital copy
  • 10 physical copies
Free shipping 46 of 50 left

$347

Digital Access to Community Builder Bootcamp + 10 Copies

0 readers

Community Builder Bootcamp is where you get to put the tools Katie teaches into action right away. You will learn how to create an experience, market it and execute it from start to finish.

+ 10 copies of the autographed limited edition of the book "The Art of Belonging" + 10 invitations to the book launch.

Valued at ($1,237)

Includes:

  • 1 digital copy
  • 10 physical copies
Free shipping 15 of 15 left

$1997

6-week Bootcamp

0 readers

15 copies of the autographed limited edition of the book "The Art of Belonging" + Free invitation to the book launch + Your name mentioned in the book + FREE SPOT in our Summer Community Builder Bootcamp, a 6-week immersive group coaching program that will give you the exact blueprint and accountability you need to create, run and lead your own successful events, retreats, masterminds, and workshops.

Includes:

  • 1 digital copy
  • 15 physical copies
Free shipping 10 of 10 left

$2447

Build Your Experience With Katie + 25 Copies of the Book for Attendees

0 readers

12 HOURS of one on one guidance with Katie to build your conference, retreat or workshop with Katie.

+ 25 copies of the autographed limited edition of the book "The Art of Belonging" for your Attendees.

Valued at ( $6,540)

Includes:

  • 1 digital copy
  • 25 physical copies
Free shipping 2 of 2 left