A Novel Loosely Based on True events
Becoming an Alpha & Letting It All Go is a raw, poetic novel of a woman who builds, breaks, and rebuilds—across startups, heartbreaks, and spiritual awakenings. From psychedelic ceremonies to Silicon Valley boardrooms, it's a journey of shedding illusions, reclaiming power, and choosing truth over performance. A guide for anyone learning to lead with heart.
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In today’s world, women are told they can have it all—success, impact, fulfillment—but are rarely shown how to navigate the emotional cost of ambition. The burnout epidemic is real: a 2021 Deloitte study showed that 53% of women reported higher stress levels year-over-year, with 1 in 3 considering leaving the workforce entirely. Add to that the pressure to perform, mask vulnerability, and constantly prove worth in male-dominated spaces, and many high-achieving women find themselves feeling empty, disconnected, or spiritually starved—despite external “success.” There is a gap in the market for women’s stories that are both emotionally raw and tactically useful—especially in the realm of entrepreneurship, identity loss, and spiritual awakening.
Becoming an Alpha & Letting It All Go offers a blueprint for women seeking both power and peace. Through memoir-style storytelling, it walks readers through the heroine’s journey of building a tech company, surviving betrayal, experiencing plant medicine ceremonies, and emerging whole. This book provides:
Each chapter is designed not just to inspire, but to rewire—offering readers space to reflect on their own masks, motivations, and moments of rebirth.
Manuela Seve, a Brazilian-American entrepreneur and repeat founder who co-created one of the first Web3-native loyalty startups and led it through global partnerships with organizations like major sports teams, global brands and SXSW. I've raised millions, DJed the Rio Olympics, and also cried on the floor after investor betrayals. Her experience bridges boardrooms and meditation mats, combining real-world traction with deep inner work—including multiple plant medicine ceremonies, Dr. Joe Dispenza retreats, and a hard-won journey through heartbreak, sobriety, and resilience. This isn’t theory—it’s lived experience, crafted to serve the next generation of women building from truth.
Embeded into the book are QR codes that expand the reading experience and connect to real world rewards.
This book is written for professional women and female founders between the ages of 28 and 45 who are navigating burnout, identity loss, or spiritual disconnection in high-performance environments and are seeking a path that blends ambition with emotional healing and inner truth.
John Bucher - Director Joseph Campbell Foundation
"I'm Blown away by Manuela's wonderfully vulnerable and incredible story. I've really enjoyed the read! Learning so much about these incredible life experiences! Incredible!"
Manuela Seve is a repeat tech founder and creative force at the intersection of entrepreneurship, spirituality, and culture. Recognized as one of Bloomberg’s Top 100 Most Influential Latinos, she’s built companies from the ground up in both the art and tech worlds—most recently launching a groundbreaking Web3 platform focused on loyalty, community, and real-world engagement. Her work has earned her media coverage and speaking engagements across leading global stages, including Web Summit, NFT.NYC, and LATechWeek.
In addition to her entrepreneurial ventures, Manuela has made TV appearances on major networks throughout the U.S. and Latin America, sharing insights on innovation, digital identity, and personal growth. Her perspective blends lived experience—building companies, navigating betrayal, leading through burnout—with a deep commitment to inner work, ceremony, and radical truth-telling. Becoming an Alpha & Letting It All Go is her first book, and a natural extension of the path she’s lived: one where success and surrender are no longer opposites, but allies.
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To amplify the voices of purpose-driven leaders by turning their transformational stories into influential brands, bestselling books, and profitable publishing platforms through powerful hybrid publishing and media solutions.
AMJ Media Studios is a hybrid publishing and production company with a focus on empowering transformative leaders, especially women, through publishing, multimedia, and content creation. We will publish books, a digital magazine, and have future goals for films, creating a sustainable revenue stream through diversified content offerings.
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We also offer virtual event services for certain books.
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There were nights I didn’t know how I’d make payroll. I was living off borrowed time and borrowed faith. Investors moved like wounded turtles, and I was bleeding out—personally and professionally.
But I stayed. I stayed with the vision, with the madness, with the love. Because I wasn’t just building a company. I was building a new story—one where integrity, beauty, and community win. This isn’t just a platform. It’s my prayer, turned into product.
Startup building isn’t about exit strategies. It’s about the inner war between your soul and your survival instincts. And somewhere between cap tables and ceremonies, I realized—I was the one being rebuilt.
I shared an Airbnb with a woman I now refer to as “Belinda the Wicked Witch of the West.” She presented herself as spiritual—one of those people who weaponize faux light for power.
She came in as a podcast sponsor. No money upfront. Broken promises. Then, one night, she screamed at me, locked me in a room, and told me she was the victim. I didn’t yell back. I didn’t run. I held my center and let the silence speak for me.
That event was a success. But what I remember most wasn’t the crowd or the press—it was the moment I didn’t abandon myself.
We hiked through the jungle of Maui in silence. Mike, my guide, had dreamed of this place—a waterfall where darkness and light fought over a portal.
I wore white. I entered the water three times. Three rebirths. Once in the lagoon. Once under the falls. Once in the stillness.
Each time I shed something: control, fear, the belief that I had to fight. I heard, “Let it all go.” That wasn’t just medicine talking. It was the beginning of a vow: to live in devotion, not desperation. To lead, but not from ego. To remember.
The author hasn't added any updates, yet.
Sucesso!!!!! Louca pra ler !
LovU
Cannot wait to read this book! Manuela is a great storyteller and an important one for this timeline of the planet.
Dani
Manuuuu vc esta sempre surpreendendo! Parabens pelo livro. Sera um sucesso! Beijos Roberta
Obg pelo apoio, hj e sempre Robertinha <3
Sucesso Manu!! estou aguardando o livro.
bjss e saudades,
Adriana
Saudades, mt obg!!
Excited for this!!
Rockstar. Happy to be on the team.
Best of luck on this project - James Smith
Thank you James!
on May 22, 2025, 3:54 p.m.
Way to go, Manu! You are an inspiration to all!
on May 22, 2025, 8:57 p.m.
<3