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Roi Shahaf

Roi Shahaf

Montevideo, Uruguay

Bestseller Author of El AVC del Marketing Digital, a comprehensive guide to online marketing strategy. With a portfolio of governmental clients and over 200 workshops in Latin America.

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About the author

Roi Shahaf has over 18 years of experience in the digital marketing field and is a co-author of El AVC del marketing digital, a best-seller with its 1st edition sold in less than a month, and is considered one of the most sold business books in the country.

Roi Shahaf is a popular public speaker in marketing and business conferences in the region, with topics varying from client acquisition for small businesses to real estate marketing and automation.

Helping businesses and individuals grow and succeed to reach their goals is his passion and he brings this energy into all of his projects.

He is a firm believer in the ‘do what you love, love what you do’ philosophy, and reflects this in every aspect of his business life.
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Success! Crisis Selling sold 8 pre-orders by June 16, 2020, was pitched to 3 publishers, and is in discussions with publishers.

$20 Crisis Selling Membership Site

8 readers

A membership site where you'll find tools like spreadsheets, video walkthroughs and how-to's to easily implement what you've learned

Ebook included

$100 Build Your Sales Funnel Course

0 readers

This online course will show you how to build your online sales process, define your clients, write and create your pages, add automation, and generate traffic in order to convert and sell.

Ebook included

$120 Special 1X1 Spanish

0 readers

Pre-order 10 copies and receive: "Are you prepared for the new normality" consultation, a 90 min call where we will review your online presence and strategy and make sure you're well prepared to thrive in the new normality.

10 copies + ebook included

Free shipping

5 of 5 left

$400 Spanish online course

0 readers

Pre-order 20 copies and receive: "El modelo AVC del marketing digital", a full 12 module course, online version with more than 300 satisfied students, in a new live digital modality, now available to Spanish speakers all over the world.

20 copies + ebook included

Free shipping

5 of 5 left

$500 1X1 Strategy Consultation

0 readers

1 on 1 call to asses your current business situation where we will find the right adjustments needed in order to sell your services in times of crisis

25 copies

Free shipping

10 of 10 left

$2000 Special live online workshop

0 readers

We will set a date, you will invite your team and we will begin working on your online success. From digital transformation through content strategy and online selling, this special live online workshop will surely transform the way you market your business.

100 copies + ebook included

Free shipping

5 of 5 left

Crisis Selling

A practical guide to sell your services online in times of crisis

A practical guide to successfully sell your services online in times of uncertainty.

Crisis Selling, a step-by-step guide that will show you what you need to do in order to sell your services online when it looks like no one is buying.

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Marketing & Sales
50,000 words
25% complete
2 publishers interested


In times of crisis, service providers and businesses find themselves in stressful situations - the behavior of their audience changes, and so does their priorities.
Usually being a one-(wo)man show, they don't know what to do and how to stay in the game to keep selling.
In Crisis Selling, Roi Shahaf, a digital marketing professional and well-known public speaker and author, shows you how by shifting your audiences state of mind can drastically affect their buying decisions, and by offering your services in a way that not only relates to the current time of uncertainty, but also connects directly with their needs and wants, so that your business will not just survive in times of crisis, but thrive.
This book is the result of over 100 video calls with entrepreneurs since the beginning of the current pandemic crisis, and a successful course that followed.

Why support this book?

  • Email reach and social media followers of 5 figures in Latin American markets
  • I have my own “tribe”, people will follow me who will back my project
  • Proven track record of best selling book
  • Membership site open to all buyers where they can download tools and workbook so they can easily implement and execute what the have learned

Similar titles

  • Your First 100: How to Get Your First 100 Repeat Customers (and Loyal, Raving Fans) Buying Your Digital Products Without Sleazy Marketing or Selling Your Soul / Meera Kothand / Services LLC / 28.03.2018Great book about how to get your first 100 loyal customers. Mine is different by addressing the mental chnage in times of crisis and the adjutments required from you in order to stay relevant.
  • Launch: An Internet Millionaire's Secret Formula to Sell Almost Anything Online, Build a Business You Love and Live the Life of Your Dreams / Jeff Walker / Morgan James Publishing / 24/08/2014 Shows you how to design and execute a sales process online. My project is similar in providing a blueprint for tu to follow, with close attention to crisis mentality of your clients
  • ONLINE MARKETING BOOT CAMP : The Simple, Proven Formula To Take Your Business From Zero To 6 FIGURES & Crack The Digital Marketing Code once and for all / Gundi Gabrielle / dependently published / 02/01/2020 This book provides the reader with yet another blueprint. My project is different by focusing on the difference between everyday, usual buyers behavior and those in times of crisis


Solopreneurs selling services with some online presence, who found themselves lost during the current covid19 situation

Advance praise

En eL AVC del Marketing Digital Oberlander y Shahaf han logrado presentar, de forma cautivante, una visión renovada del marketing desde la mirada del mundo digital. A partir de contenidos fundamentales y vanguardistas, se cuestionan las diferentes actividades que comprende esta disciplina.Este libro permite entender los desafíos y las oportunidades que ofrece el mundo digital. Los autores nos ofrecen no solo los últimos conceptos y herramientas de marketing, sino además una invitación a la reflexión profunda sobre los paradigmas del negocio, acompañada de un apoyo en la web donde se puede ejercitar las herramientas, tomar decisiones y elaborar planes de acción concretos para la vida empresarial.

Dr. Héctor Bajac Secretario Docente, Facultad de Comunicación y Diseño. Universidad ORT Uruguay

The authors have managed to present, in a captivating way, a renewed vision of marketing from the perspective of the digital world. Moving from fundamental to avant-garde content, the authors managed to question the sole foundation of the discipline. The authors offer us not only the latest concepts and marketing tools but also an invitation to a profound reflection on business paradigms, accompanied by web support where you can practice the tools given, make decisions and develop specific action plans to enhance your business life.

Dr. Héctor Bajac Secretario Docente, Facultad de Comunicación y Diseño. Universidad ORT Uruguay

2 publishers interested Express interest
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The author hasn't added any updates, yet.

  • Rotem Shachaf
    on May 21, 2020, 10:45 a.m.

    Good luck hermano! I'm always behind you, wherever you are, whatever you do

  • Yuval Cohen
    on May 21, 2020, 10:53 a.m.

    And Im always right behind your sister :)