How to win at the business of sport in the age of social good
An important book for people involved in the business of sport who are looking for ways to stay at the top of their game in a world where the fans increasingly expect more from sport than just sport.
Ended
Hallo Legacy $port fans.
We hope this note finds you well.
You will be pleased to hear that your investment is safe :) We are making great progress with the book and are on track to deliver the manuscript to Sunbury Press at the end of April for a mid October release.
We are excited to share with you that we have had an awesome response from leaders across the business and sports industry who have generously given of their time to share their wisdom with us. We have now interviewed over 30 thought leaders from organizations like the IOC, NFL, Formula E, Special Olympics, The Ocean Race, Unilever, ESPN, Coca-Cola, Adidas and Danone Nations Cup to name a few and will include these interviews in the book as "leading thoughts" and in a companion podcast series that will be used to promote the book.
We cant wait to send you your copies of the book. We couldn't have done this without you.
In the meantime, 17 Sport is starting a new webinar series called Purposefull Sport with a goal of inspiring, educating and enabling listeners with inspiring stories from the frontlines of sport, business and purpose. Our first webinar takes place on Tuesday 14th April at 8.30am San Francisco time and will feature a conversation with Sebastian Buck, co-founder and strategic lead at impact agency enso on "reimagining the future of sport in a post covid-19 world". It promises to be a challenging and thought provoking discussion so I hope you will join us. Please pre-register using this link.
Stay well. Stay Safe. Stay Positive.
Neill & Fabien