How to win at the business of sport in the age of social good
An important book for people involved in the business of sport who are looking for ways to stay at the top of their game in a world where the fans increasingly expect more from sport than just sport.
Ended
Hallo Legacy Sport Fans
We have some exciting news to share with you today. The Legacy Sport Podcast, the companion podcast series to the book, went live today as part of our plan to start promoting the book which is still on track to be published on October 12th.
The podcast provides listeners with the opportunity to hear first hand from the thought leaders that we profiled in Legacy Sport (the book). We ended up with an A+ List of Thought Leaders that are shaping the conversation at the intersection of sport, business and purpose and embracing Purpose as a strategic business driver in their organizations to do good while doing well.
The first episode of the podcast is with Alan Jope, Global CEO of Unilever. It is jam packed with insights from the leader of one of he world's leading purpose led organizations so a great way to kick-off the series. Coincidentally, Alan also wrote the foreword to the book so we are very grateful for his support.
We'll be publishing a new episode of the podcast every week for at least the next 30 weeks so be sure to subscribe wherever you listen to your podcasts - Spotify, Apple, wherever - to make sure you don't miss out on the valuable insights that are shared in the podcast.
Please also check out the new Legacy Sport website here.
We would love any feedback you might have on the podcast and website so please feel free to share any thoughts you have with us.
Once again, a BIG THANK YOU to you all. We couldn't have done this without you.
Neill, Fabien and Jo