Bootstrapping a 6 figure business in year one
90% of Startups fail. Not yours though, because Sales professionals have an unfair advantage. Learn to channel your inner SalesPreneur and be successful.
Turning Sales People into CEOs. The best entrepreneurs are salespeople, at least in practice, so shouldn't the best salespeople be entrepreneurs?
This book empowers sales people to evolve from growing corporate profits to creating their own corporations.
The market is flooded with idea people and technology people spinning up products that they hope will turn into companies; sales professionals are overlooked in these pre-profit organizations. Not that these 'solution looking for a problem' companies can't succeed, some do. However, in small companies with limited resources, there is no one better to bring clients and solutions together than a true sales professional.
Sales-Preneur is the how to guide for turning a sales professional's expertise and connections into a profitable business for themselves. Entrepreneurs will also be able to apply the sales first process to boost their companies.
I was a high performing sales manager, and realized that, despite delivering millions of dollars in revenues, I wasn't appreciated. I knew it was a common experience in the profession, but I had had enough and, with nothing more than an outline of how not to run a business, started my first company. I was profitable from day one and realized that strong sales people are uniquely situated to start real businesses quickly.
This book is targeting sales people, account representatives, business developers and wantrepreneurs. There are approximately 4.5 Million B2B Sales Professionals in the US alone, and, Forrester projects, 1 Million (or 22%) of them will lose their job due to e-commerce by 2020.
These are professionals that have achieved success at the companies they work for, but are managed by the phrase "you're only as good as your next sale". Sales cultures do breed high performers, but there is always a subtle lack of appreciation, an understanding that any rep could be told to leave at any time. The sales people interested in this book are the ones who realize they deserve more than money and can control their destiny.
Sales professionals spend time and money on training, books, podcasts and more to improve their performance. Business and personal improvement books and audiobooks are consistently in the best seller table and account for an estimated $1.23 billion per year.
SaaS, ecommerce, and digital marketing are eroding the 'perceived' need for high performing sales representatives. That is on top of the Sales turnover (voluntary and involuntary) rate that is already as high as 40% in some industries.
The best sales people are self motivating, and seek out materials and tools to help them achieve their goals and maintain motivation. This book provides them with new tools and new goals.
Michael has never marketed himself as a guru, open networker or 'ninja' anything, but, through early adoption and relationship building, he does have a base of professional connections to promote his writing. This includes:
7627 LinkedIn Followers, https://www.linkedin.com/in/mi...
2178 Twitter Followers
10,000 + email contacts (personal and professional).
When LinkedIn still tracked such things, his profile was consistently the most viewed for 'professionals like you'.
He is prepared to revamp and leverage his web properties:
and drive their current traffic to lead funnels for a series of webinars promoting strategies found in the book.
Webinars:
The 10X Rule: The Only Difference Between Success and Failure
Grant Cardone is a New York Times bestselling author, international speaker, business innovator, social media personality and top sales trainer in the world.
John Wiley & Sons, Apr 26, 2011 Business and Economics 256 pages, Dan Cardone
The Lean Startup
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Crown Publishing Group, 2011, Entrepreneurship, Eric Ries
The Bootstrapper's Bible
How to Start and Build a Business With a Great Idea and (Almost) No Money
Published October 1st 1998 by Kaplan Publishing, Seth Godin
Side Hustle
For some people, the thought of quitting their day job to start their own business is exhilarating. For many others, the loss of a stable paycheck is terrifying. But what if we could easily create new income without giving up the security of a full-time job? Enter the side hustle, a mini-business that earns you extra money.With Chris Guillebeau's step-by-step guide, you can go from idea to income in just 27 days.
Pan Macmillan, Sep 26, 2017, Business and Economics, Chris Guillebeau
For 12 years Michael developed sales strategies and sold high value b2b products and services for companies. Then he decided to use the same methods for his own company.
250 copies • Partial manuscript • Looking for business, entrepreneurship, personal development, success psychology and mindset, health, and lifestyle.
BrightFlame Books was set up with one key purpose: to help experts like you get your message out into the world, increase your impact, and ultimately, grow your business. Wherever you are in your publishing journey, we can support you. As a full-service publisher, we transform your draft manuscript into a beautifully finished book. Our editors edit and polish your words, then our creative team turns it into a professionally designed finished product, inside and out, that presents you as the thought leader and industry leader you are. Once your book is published, as a marketing consultancy we specialize in turning you into a bestselling author by orchestrating launch campaigns to drive sales and awareness of your book internationally and creating book-based lead generation and client acquisition campaigns that turn your book into a powerful business development tool.
250 copies • Completed manuscript.
Isabella Media Inc is a Rhode Island-based, family-owned, mainline publishing organization with a mission to discover unknown stories. We combine unknown or little known authors’ undiscovered potential with Isabella Media Inc’s unique approach to publishing to provide the highest quality books to readers about stories they may not find anywhere else. It’s our desire to find unique stories that drive us.
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Dear Author,
You worked hard to write your manuscript; finally, it's ready to release. You know that expert assistance is needed, but perhaps you didn’t realize that working with a publisher is no longer necessary—especially publishers who charge fees to produce your book upfront and "share" more of your revenue whenever a book is sold.
1106 Design is an author services company. We offer all the editorial and design services you’d expect from a publisher, transforming your manuscript into a market-ready book. But here's the difference: we help you secure print-on-demand printing and worldwide distribution in your name. This means you earn several dollars more for every book sold instead of a meager “royalty.”
We understand that your book is not just a passion project but also a potential source of income. That's why we offer a range of services tailored to your needs at affordable prices. Depending on your manuscript's word count and complexity, our packages range from $4,000 to $10,000. And here's the best part: after this one-time investment, every penny of net revenue from book sales goes directly to you, never to us.
If this sounds like a better way to publish your book, I invite you to browse our services, design samples, no-surprises pricing, outstanding customer reviews, and educational articles at https://1106design.com. You can download a free PDF of my book, "Publish Like the Pros: A Brief Guide to Quality Self-Publishing and an Insider's Look at a Misunderstood Industry," and request a free, no-obligation consultation.
1106 Design has been in business since 2001 and is rated A+ by the Better Business Bureau. We are a “Highly Recommended Expert” at IngramSpark.com and rated "Excellent" at Alli, The Alliance for Independent Authors, at SelfPublishingAdvice.org, where you can find a "watchdog list" of the best and worst publishing services companies.
How can we serve you today?
Sincerely,
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250 copies • Partial manuscript.
Atmosphere Press is an independent publisher dedicated to author rights. We publish in all genres and have an exceptional editorial, design, and promotional staff. We stand for Honesty, Transparency, Professionalism, and Kindness. We want our authors and their readers to be blown away when they first hold that book in their hands. It needs to look good inside and out, and feel good to the touch. And, of course, the words need to be top-notch, and our editors are devoted to making that the case.
100 copies • Partial manuscript.
Bookmobile provides book printing, graphic design, and other resources to support book publishers in an ever-changing environment. Superior quality, excellent customer service, flexibility, and timely turnarounds have attracted nearly 1,000 satisfied clients to Bookmobile, including trade houses, university presses, independent publishers, museums, galleries, artists, and more. In addition, we manage eBook conversions and produce galleys, and regularly provide short-run reprints of 750 copies or fewer for major publishers such as Graywolf Press.
Gladiator Publishing Co. has held a reputation in the Literary Industry for nearly 100 Years as a Writer-Loyal company. Nearly 100-years later, Gladiator Publishing Company still maintains that strong characteristic. We place our Authors publications first and foremost. You may hear many other "Publishing entities" state that they are "the first" to do this or the "originator/pioneer" of that. If everyone is using the same marketing, promotional, and advertising pipelines what makes them so original?
As the proud recipients of six-awards in 2018 for our innovative marketing techniques, media outreach, extremely low budget compared to the Global Industry Standard (72-83% cheaper), and an Author-inclusive style, it is no wonder we are the #1 Requested Publishing Service on the East Coast. We are staffed with industry-specific professionals that are dedicated to market and brand development.
Full Editing Services (substantive, copy, formatting, proofreading, story flow, line) are INCLUDED in the price. No hidden fees, no extra cost for something that Publishing Services should be more than happy to provide to benefit the manuscripts success. The industry has turned toward greed and away from literature. It's sick and inappropriate, it's ok to agree, they know it too.
Maintain 100% of your royalties in all formats.
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You be the Author and we'll be the Publisher.
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100 copies • Completed manuscript.
Happy Self Publishing has helped 500+ authors to get their books self-published, hit the #1 position in the Amazon bestseller charts, and also establish their author website & brand to grow their business. And the best thing is, we do all this without taking away your rights and royalties. Let's schedule a call to discuss the next steps in your book project: www.meetme.so/jyotsnaramachandran
Get your ebooks into the biggest stores and keep the 100% of your royalties. Amazon, Apple iBooks, Google Play, Kobo, Nook by Barnes & Noble and more.
For me, salesperson, account manager, or business developer were not even on the career short list. I was interested in professions where you eventually hung your own shingle (do people still say this?), or creative pursuits where you produced something tangible.
Nearly 20 years later, I've sold cars, brake pads, marketing, software solutions and professional services in a number of a roles successfully. If you polled everyone I ever knew growing up though, I'm sure none of them expected me to become a sales executive. If anything, I was known as a quiet, shy kid with a sense of humour a touch on the sarcastic side.
So how did it happen? The short answer is, my wife told me too. Ok, technically she was my girlfriend back then. I didn't believe I was suited for sales either, but I was at loose ends in my life and, in my early 20s, tired of working the same jobs I was as a student.
Thats when I saw an ad in the paper (millenials might not understand that part), a local car dealer was looking for new sales people to join their training program. Why not, right? I remember doing the math and thinking, "an average car sales person is selling what, 20 or 30 cars a month? And their commissions must be in the thousands of dollars per car. I'm going to be rich."
Three or four months later, I was much better informed and not selling cars anymore. My sweet spot seemed to be young couples who were terrified of the slick pros on the showroom floor, or the very old who thought I looked like their grandson. I wasn't the worst new sales person they brought on, but I wasn't even close to the best. I never forgot what the best salesperson there taught me though; sales was persistence, service and relationship building.
Allow me to digress a little; this salesperson had been selling cars for 10 years or so, and had outlasted a handful of sales directors and floor managers. The dealership would never let him go, because he was their backbone. Not only did they treat his forecast as gospel, he did too. He didn't take walk ins, appointments only, and spent more time on the phone than on the floor. He lead the dealership in sales every year, 2nd wasn't even close to him. And yet, this superstar whom I aspired to be like, who lead the team in sales and compensation, only averaged a little more than 100,000 per year.
I started my career thinking, someday I'll make 100,000 a year too, if I'm lucky... When I first broke into the 6 figures, I didn't immediately think back on my car sales days because I was so invested in my work, but I did wonder later if I would have hit that milestone faster if my expectations had not been set so low by that early experience.
I had a successful run with my last company. I had been there almost 4 years, had good clients, a great commission structure, and a sales team that I had confidence in. Then a new executive came and the culture turned toxic fast. I decided it was time for something new and started interviewing. How bad was that executive? They were walked off the premises a few months after I resigned.
During my job search, an interviewer asked, 'what do you like about sales?'. I was in an introspective mood, so my answer was a little off script, 'Sales is rewarding for me, because we are the entrepreneurs of the enterprise. We are client and company advocates, solve problems, rely on (and push) the marketing and product teams, and make a measurable impact on the success of the organization'.
My views didn't align with that particular sale executive's; he had visions of kpi's, hierarchy, escalators and funnels. Not that those are bad, but I was looking for a different culture and a lot more autonomy.
Which brought me full circle to my childhood expectations of work. Sure, I wasn't a pharmacist, cobbler, software writer, artist, lawyer, or carpenter, but did that mean I couldn't take charge of my career destiny? Did I need a bloated organization around me of executives requiring constant management and employees with no motivation? No. In fact, all I needed was a customer and a solution.
I'd like to say that I wrote a business plan, weighed my options carefully, talked to my financial advisors, met with my mentors and agonized over my entrepreneurial decision. Instead, I opened a spreadsheet and determined how many deals I would need to close to make a viable business. The number was shockingly small. I resigned, and closed my first 3 deals almost immediately, amounting to $90,000.00
I'm not saying I knew everything I needed to run an entire business, but I did know everything I needed to find my first customers, source a solution, determine my margins and write up the quotes, proposals and contracts to close the deals. I've since met many entrepreneurs that have spent years either building solutions (the engineering type) or refining their offering (the marketing type). They all invariably asked how I managed to be profitable so quickly. Then they asked if I could help them too.
Sales is the heart of entrepreneurship. I don't know how to articulate it better, but all the successful business owners I know are salespeople at heart, if not in practice. It was liberating to realize that sales itself is a foundation I could build my business on. And that is what I did (after asking my wife for permission: leaving full time work to start your own business is a big decision after all). She says I'm a #SalesPreneur, and I like that sound of that.
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- Providing technology, training and a network of sales pros
- Access to small group coaching sessions
- Access to the template and tools library
- 1-1 coaching and training sessions
- Social selling consultation
- Email Marketing Seminar
- 4 month Sales-Preneur Accelerator Program
- Working with a small team of consultants to launch one, or more, Sales-Preneur start ups with you.
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