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Rajesh Setty

Rajesh Setty

Sunnyvale, California

Serial Entrepreneur, Author and Teacher, Rajesh Setty co-founded multiple startups, has published 15 books, and advocates bringing brilliant ideas to life.

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About the author

Rajesh Setty is a serial entrepreneur, author and speaker based in Silicon Valley. He has co-founded multiple technology and publishing firms the latest being Audvisor, a push-button  learning and communication platform for enterprises. Rajesh has written and published sixteen books with his first book published at the age of thirteen. He maintains a blog with over 1,950 blog posts. He is an award-winning teacher at the Founder Institute and a member of the Band of Angels. More about him at www.rajeshsetty.com/about/

“Rajesh is an engaging and thoughtful Mentor in the Founder Institute, and his talks are widely respected by founders around the world.” – Adeo Ressi, Founder of The Founders Institute

On Growing and Changing Your World One Thank You at a Time [At Afest]:

Know your G.Q: The New Success Metric (at Afest)

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Smart, But Stuck

When Being Brilliant is Just Not Enough

You already have the smarts to accomplish your goals. This book will teach you how to move beyond your natural intellect and remove roadblocks to allow your brilliance shine.

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Personal Growth & Self-Improvement Entrepreneurship
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Synopsis

“How does one become a butterfly? You must want to fly so much that you are willing to give up being a caterpillar.” - Trina Paulus 

Being smart is what got you to where you are now. But now that you are here, being a smart person, you are not satisfied at simply getting by – you want to move beyond. You want to fully express your brilliance and have the positive impact on your world that you know you are capable of having. You want the success that should come with being smart. So, let’s use your smartness to get you unstuck and successful.

Smart, But Stuck is for those who know they can make a positive impact, but feel… somehow stuck in fulfilling what they want to accomplish. People get stuck for many reasons and you can claim that you have a unique “stuck” situation that nobody else in the world has, and I would agree. There is no other “you” so your situation HAS to be unique. However, there are patterns that repeat, over and over again.

In the book, Rajesh Setty will pursue these problem patterns, the underlying reasons why those patterns repeat, and then teach readers how to escape the traps. You didn’t get stuck suddenly; you got stuck gradually. The day you finally feel the frustration of being stuck is just a culmination of all the small acts from the previous days, months, or years. Gradually... then suddenly, is the phenomenon that will explain a lot of the mess you are in today.

Just as getting stuck is gradual, this book illustrates that success happens along a similar path. This book is not the “trendy”/quick fix answer to getting un-stuck, but then again trendy and quick fix generally don’t produce lasting change. The gradual way may be the road less traveled, but it will make the journey and the end results all the more rewarding.
What you will find in this book is field-tested advice on how to get unstuck. It was discovered by working with several smart and super smart individuals who at one time felt stuck – just like you. People who needed to move beyond their natural intellect, get their hands dirty, and remove or use the roadblocks to create a place where their brilliance is allowed to shine and make a positive impact on the world.

The following visual explains the focus of the book:

Outline

Part 1: Being Stuck

This section brings to the reader's attention that they didn't get stuck one fine day - it was the result of years of sub-optimal thinking and sub-optimal practices. I also highlight that there is no quick-fix so that we set the expectations right• Gradually... then suddenly• Seven Kinds of Getting Stuck (including one that’s good)• Smart special: The “Quick-Fix” Trap• The Impact Challenge

Part 2: Getting Unstuck

This part is organized in several sections where I have grouped together reasons smart people get stuck and how they can get unstuckBreakdowns with Perspective

This section is all about the attitude, perspective and mindsets that have pushed smart people to the "stuck" state. The section ends with a suggested exercise on practicing reflection.

  • 9 Reasons smart people may be going nowhere
  • Is this called Mid-life crisis?
  • Why many smart people fail to make the most of their biggest strengths
  • A FoolProof [Re]Starter Plan
  • The Impact Challenge #1: Harness The Power of Reflection

Breakdowns at Workplace

This section is about why people get stuck in the workplace and what they can do about it. The section ends with a challenge to the reader to revisit their relationship with time and money.

  • Why many smart people are not appreciated for their work.
  • Why many smart people are taken for granted (if you let them)
  • Why many smart people think they deserve a better position at the workplace
  • The Impact Challenge #2: Revisit Your Relationship with Time and Money

Breakdowns Due to Expectations of Others

This section deals with breakdowns that come with meeting the expectations of others and how they may get carried away. The section ends with a challenge to see how they can activate the "gifting" mindset (that in turn leads to building a reservoir of reciprocation to boost their future capacity)

  • Why many smart people don’t help enough.
  • Three things to consider before making requests for intros
  • Why many smart people don’t share enough.
  • Why many smart people are not very social.
  • The Impact Challenge #3: Activate the “Gifting” Mindset

Breakdowns with Communication

This section highlights how people can get stuck in various aspects of communication with others.  The challenge here is how to embrace grace - a move towards reducing stress

  • 7 Reasons why smart people criticize others
  • Unable to handle criticism?
  • 7 reasons why many smart people have trouble communicating well.
  • Why many smart people won’t get buy-in for their ideas
  • Why many smart people may not be getting ongoing support
  • The Impact Challenge #4: Embrace Grace

Breakdowns While Solving Problems

This section is all about ways people get stuck while solving problems. The section ends with a challenge to make people reserve time to "think" rather than "acting" all the time

  • Why many smart people are oblivious to their stupid actions
  • Why many smart people aggressively defend their actions
  • Why many smart people are NOT solving their REAL problems?
  • Why most smart people find it easier to solve others’ problems
  • The Impact Challenge #5: Make an Appointment to Think

Breakdowns with Change

Change is hard, especially for smart people who don't want to fail.  This section is all about what breakdowns smart people have while making change.

  • The Magic is at the Edges
  • Why many smart people won’t take action
  • Why smart people have trouble making change
  • Warning: It’s tempting to take a shortcut
  • The Impact Challenge #6: Revisit “One Hundred Percent”

Breakdowns while dealing with people


This section is about dealing with people and the breakdowns that can occur there. The section ends with a challenge to get people to be merchants of possibilities

  • Why some smart people give bad advice
  • Why many smart people may not make a good first impression
  • Why many smart people fail to lead
  • How can good bosses help smart people even smarter?
  • The Impact Challenge #7: Extend the Canvas

Breakdowns while pursuing opportunities 

This section highlights breakdowns when pursuing opportunities. The section ends with a challenge to gamify the process of making an impact.

  • Why many smart people miss seeing future opportunities
  • Why many smart people avoid taking risks
  • Why many smart people come across as selfish
  • Why many smart people won’t do anything with good advice
  • Why many smart people make bad decisions
  • The Impact Challenge #8: Harness the power of a simple challenge

Part 3: Beyond Getting Unstuck

This part is where I cover strategies, tools and techniques to amplify the reader's strengths to make a bigger impact

Get Ready

  • Harness the power of silence
  • (Re)Positioning is Yours; Perception is Theirs
  • You don’t have to go alone
  • Decode the Secret Advantage
  • The Impact Challenge #9: Make the Case to Make the Case

Unleash the Force (4CE)

  • Commit
  • Care
  • Connect
  • Communicate
  • Expand Capacity

Seize the Day!

  • You may not belong to the club, but...
  • The moment is here and now!
  • The Impact Challenge #10: Say “Yes” to Something New

Part 4: Closing Thoughts


A few closing thoughts to escape from blind spots that might derail their progress.

  • Know why smart people might fall hard from the top
  • Be aware of your potential blind spots 
  • Don’t overwork your network 
  • Create the Ultimate Lasting Impression
  • Celebrate!

Audience

There’s an interesting aspect to the feeling of being stuck. Many people who report that they’re feeling overwhelmed, confused or stuck in a rut are—in many cases—quite talented, intelligent and ambitious. In fact, various brilliant people found themselves stuck in life, ranging from Albert Einstein to Walt Disney. These prominent examples show us that people who are feeling stuck in life still have the potential to accomplish a great deal in life IF they are able to overcome what is holding them back.

A study done by Wrangler concluded that 81 percent of Americans feel they are creatures of habit, and 51 percent said their routine could use a shakeup. Another recent study found 69 percent of British people feel trapped in the same old routine and over 40 percent are unhappy with their lives. Commissioned by blu eCigs, the study revealed that despite 69 per cent saying they are stuck in a rut, the majority don't make changes to their lives as they struggle to know where to start.

As entrepreneurs who are responsible for our own work flow and process, it is important for us to be particularly resourceful when it comes to getting UNSTUCK, but sometimes it's just not that easy.

According to Kato, 15 percent of new business ideas are abandoned after four years and another 15 percent are successful four years after conception. That leaves 70 percent of entrepreneurs stuck in between, waiting for the pendulum to swing toward success, or failure.

There following segments of people will benefit most from the concepts outlined in Smart, But Stuck:

--Entrepreneurs | They can apply the principles to their product offerings to identify new possibilities (eg: product extensions, new market segments, competitive differentiation, etc.)

--Small Business Owners | Small business owners will benefit from learning to do more with limited resources.

--Business Leaders to Program Managers | These professionals will benefit from identifying new possibilities for projects they lead - in the process taking their own careers to the next level.

--Consultants | Consultants can use the practices to help their clients identify new possibilities. As a side effect, they can expand their own consulting engagements with those clients.

"When ever I feel like I’m stuck in a rut, I do two things. First, I think about all the things about my company that I’m grateful for: my team, the flexibility, the constant learning, the experiences I’ve had (and I have a note on my iPhone that I keep adding to in case I’m having a hard time thinking of things). Second, I ask myself what else I’d rather be doing. Even on my worst day at UniversityParent, there’s not another idea I’d rather be working on. Once I remember that, it’s easy to pull myself out of a rut."
 – Sarah Schupp, CEO & Founder of UniversityParent.com

"Whenever I’m in a rut, I change my work environment. I switch from my desktop computer to my laptop, and sometimes I take it to the park so I can get out of the house. I find the change to be refreshing and it usually gets me back on track."
 – Andrew Schrage, Co-Owner of Money Crashers Personal Finance

"They say that a change is as good as a rest, I have been a digital nomad since 2005, and when I am feeling stuck, I tend to seek out new impressions, this could be changing location, changing workspace, changing country… Whichever I feel is most beneficial at the time. If you stay stuck in one place physically, then maybe your mind is stuck in one place psychologically. Change your surrounding, look at something new, and your mind can follow with new thoughts."
 – Michelle Dale, CEO of Virtual Miss Friday

Promotion

Rajesh is an international speaker and investor with an impressive network of influencers and corporate endorsers. Rajesh is also an award-winning teacher at the Founder Institute since 2010. Apart from maintaining his own popular blog at www.rajeshsetty.com, You can also find him on Rajesh also writes on Medium and Huffington Post. You can also find him on Facebook, Twitter, Instagram and Quora

Many of the ideas about getting stuck (and strategies to unstuck) have been shared via one or more of the following outlets:

  • Rajeshsetting.com blog (1,980 blog posts)
  • Huffington Post column
  • LinkedIn blog
  • Conferences (NASSCOM India, Toastmasters Regional Conference etc)
  • Founder Institute (where I have been teaching since 2010)
  • Speaking engagements (private)

The current draft of the book already incorporates feedback from a few hundred people who have been exposed to the concepts shared in the book.
 
"Rajesh has brought insights both playful and practical to the very real challenges we all face in the creating great work. His thoughts are clear and kind."  -Tom Chi, founding team member of Google X

"Being smart won't save you from the frustration of getting stuck , but this book will."  –Dan Waldschmidt is the best-selling author of EDGY Conversations: How Ordinary People Achieve Outrageous Success

“Setty is a serial entrepreneur and has keen observation. Read this book to gain deep insights into what is holding you back.”  –Srikumar Rao (web) is a TED speaker, Professor and author of “Happiness at Work: Be Resilient, Motivated and Successful – No Matter What"

Napkinsights as Illustrations "Think Book"

"Think Book" book will be sprinkled with relevant napkinsights throughout - bringing a bit of uniqueness to Rajesh's message. Since all the Napkinsights are created by Rajesh and have been tested on Facebook, they are ready to be used with zero restrictions. Vishen Lakhiani, Founder at Mindvalley will purchase and disburse 1,000 copies of this printed book for a collaborative event. Similar collaboration will be schedule for Smart, But Stuck book launch and marketing.

Anaik Alcasas, and esteemed designer and marketer will be illustrating the book. More information found at https://www.anaikalcasas.com/

Competition

1. The Messy Middle by Scott Belsky
2. Finish by Jon Acuff

"Smart, but Stuck" complements and differentiates these two books in three ways:
 
#1. The Premise and the scope

Both "The Messy Middle" and "Finish" are about making progress in your project, initiative and adventure. There is an overlap on the subject between the two books. "Smart, but Stuck" has some overlap here as well because when you know why you are stuck and successfully get out of that stage, you make progress as well. The scope for "Smart, but Stuck" goes a little broader than the above two. For example, one of the most popular topics in my book is the answer to the question - "Why don't most smart people NOT take action?" on things they know are important to them.

#2. The next level of "Why"

In both the books, there are brilliant suggestions on "what" to do to get out of a stuck stage. However, the treatment about "why" they got into the stuck state or the treatment about "why" the suggested solution actually works is light.

Case in point: One of the suggestions Jon has to get unstuck is talk to a friend because he or she may bring different perspective to the table that might in turn help solve the problem.
IN my book, I go into the mechanics of why that might work. Please see this blog post related to the topic here:

Why most smart people are better at solving other people's problems?
http://rajeshsetty.com/2010/08/10/why-most-smart-people-are-better-at-solving-other-peoples-problems/

This step is important because I have observed from my work with a few thousand smart people (mostly entrepreneurs) they take solid action when they can rationalize the same with solid grounding.

#3. The Diversity of Topics

There are variety of reasons smart people get stuck - before, during and after the project. The following list shows the diversity of topics, which are also laid out in Part 2: Getting Unstuck of the outline section:

Breakdowns with Perspective

  • 9 Reasons smart people may be going nowhere
  • Is this called Mid-life crisis?
  • Why many smart people fail to make the most of their biggest strengths
  • A FoolProof [Re]Starter Plan
  • The Impact Challenge #1: Harness the Power of Reflection

Breakdowns at Workplace

  • Why many smart people are not appreciated for their work.
  • Why many smart people are taken for granted (if you let them)
  • Why many smart people think they deserve a better position at workplace
  • The Impact Challenge #2: Revisit Your Relationship with Time and Money

 Breakdowns Due to Expectations of Others

  • Why many smart people don't help enough
  • Three things to consider before making request for intros
  • Why many smart people don’t share enough
  • Why many smart people are not very social 
  • The Impact Challenge #3: Activate the “Gifting” Mindset

 Breakdowns with Communication

  • 7 reasons why smart people criticize others; unable to handle criticism
  • 7 reasons why many smart people have trouble communicating well.
  • Why many smart people won’t get buy-in for their ideas
  • Why many smart people may not be getting ongoing support
  • The Impact Challenge #4: Embrace Grace

 Breakdowns While Solving Problems

  • Why many smart people are oblivious to their stupid actions
  • Why many smart people aggressively defend their actions
  • Why many smart people are NOT solving their REAL problems?
  • Why most smart people find it easier to solve others’ problems
  • The Impact Challenge #5: Make an Appointment to Think

 Breakdowns with Change

  • The Magic is at the Edges
  • Why many smart people won’t take action
  • Why smart people have trouble making change
  • Warning: It’s tempting to take a shortcut
  • The Impact Challenge #6: Revisit “One Hundred Percent”

 Breakdowns while dealing with people

  • Why some smart people give bad advice
  • Why many smart people may not make a good first impression
  • Why many smart people fail to lead
  • How can good bosses help smart people even more smarter
  • The Impact Challenge #7: Extend the Canvas

Breakdowns while pursuing opportunities

  • Why many smart people miss seeing future opportunities
  • Why many smart people avoid taking risks
  • Why many smart people come across as selfish
  • Why many smart people won’t do anything with good advice
  • Why many smart people make bad decisions
  • The Impact Challenge #8: Harness the power of a simple challenge


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The book draws its inspiration from stoicism, the ancient Greek philosophy of enduring pain or adversity with perseverance and resilience. Stoics focus on the things they can control, let go of everything else, and turn every new obstacle into an opportunity to get better, stronger, tougher. Ryan Holiday shows us how some of the most successful people in history—from John D. Rockefeller to Amelia Earhart to Ulysses S. Grant to Steve Jobs—have applied stoicism to overcome difficult or even impossible situations. Their embrace of these principles ultimately mattered more than their natural intelligence, talents, or luck.If you’re feeling frustrated, demoralized, or stuck in a rut, this book can help you turn your problems into your biggest advantages. And along the way it will inspire you with dozens of true stories of the greats from every age and era.

Rising Strong: How the Ability to Reset Transforms the Way We Live, Love, Parent, and Lead by Brene Brown. (Author). Publishizer: Spiegel & Grau; Reprint edition (August 25, 2015)

It is the rise from falling that Brown takes as her subject in Rising Strong. As a grounded theory researcher, Brown has listened as a range of people—from leaders in Fortune 500 companies and the military to artists, couples in long-term relationships, teachers, and parents—shared their stories of being brave, falling, and getting back up. She asked herself, What do these people with strong and loving relationships, leaders nurturing creativity, artists pushing innovation, and clergy walking with people through faith and mystery have in common? The answer was clear: They recognize the power of emotion and they’re not afraid to lean in to discomfort.


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The corporate world is filled with executives, men and women who have worked hard for years to reach the upper levels of management. They’re intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle -- and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one person against another (as simple as not saying thank you enough), which lead to negative perceptions that can hold any executive back. Using Goldsmith’s straightforward, jargon-free advice, it’s amazingly easy behavior to change. Executives who hire Goldsmith for one-on-one coaching pay $250,000 for the privilege. With this book, his help is available for 1/10,000th of the price.



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Rework shows you a better, faster, easier way to succeed in business; why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses. What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.



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Charles Duhigg shares scientific discoveries that explain why habits exist and how they can be changed. Distilling vast amounts of information into engrossing narratives that take us from the boardrooms of Procter & Gamble to sidelines of the NFL to the front lines of the civil rights movement, Duhigg presents a whole new understanding of human nature and its potential. At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, being more productive, and achieving success is understanding how habits work.

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Atlantic Publishing Group, Inc. logo Atlantic Publishing Group, Inc.

250 copies • Completed manuscript.
Atlantic Publishing has been providing millions of readers information to jumpstart their careers, start businesses, manage employees, invest, plan for retirement, learn technologies, build relationships, and live rewarding, fulfilling lives. Our award-winning authors and publication staff strive to make our products the best and most up-to-date available. We go further than most publishers to get our customers the best products.

Hybrid publisher

Children Fiction, Mind & Body, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Society & Culture

Worldwide

BBL Publishing logo BBL Publishing

250 copies • Completed manuscript • Looking for health, wellness, and spirituality.
BBL Media & Publishing blends the best aspects of traditional publishing with the creative control and speed to market of self-publishing through our Hybrid publishing company. We are also one of the few who specialize in publicity and marketing, which starts long before your book is published, and continues for the life of our partnership. A proud member of the Independent Book Publishers Association. This partnership allows for some reduced upfront costs for you, the credibility and global distribution that self-publishing does not offer, with the flexibility and speed-to-market that traditional big publishing houses cannot provide.

Hybrid publisher

Literary Fiction, Mind & Body, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Travel

Worldwide

Black Pawn Press logo Black Pawn Press

​If the name sounds familiar, it's because it's a variation of the name of the publishing company used in the television series Castle. For those unfamiliar with the premise, the show featured a mystery writer who follows a police detective for research and winds up writing an entire series of books based on the cases they work on together. Having become friends during the run of the series, the imprint's founders (both authors themselves), thought they'd pay homage to the show and brought Black Pawn Press to life.

In forming Black Pawn, we knew we wanted to do things a little differently. Instead of focusing on specific genres and tailoring to industry standard demographics, we're more interested in allowing people to simply tell their stories. Whether it's based on actual events, or if it's something they've allowed their imaginations to conjure, we're going to give them the opportunity to share their work with readers in both print and electronic formats. While other publishers are constantly worried about the bottom line, money isn't our driving force. Good people are, and it's sometimes those people who are being overlooked by mainstream publishing houses. Just take a look at some of the titles we've released so far and those in development, and you'll discover everything from a real-life mystical experience to the basis of several upcoming feature films and television concepts.

​So when you think of Black Pawn Press, think of us as a publishing house where we firmly believe that imagination has no boundaries.

Hybrid publisher

Literary Fiction, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, History, Journalism, Personal Growth & Self-Improvement

Worldwide

Blooming Twig logo Blooming Twig

500 copies • Complete manuscript.
Blooming Twig is an award-winning boutique publishing house, media company, and thought leadership marketing agency. Based in New York City and Tulsa, we have represented and re-branded hundreds of thought leaders, published more than 400 titles in all genres, and built up a like-minded following for authors, speakers, trainers, and organizations with our bleeding-edge marketing strategies. Blooming Twig is about giving the people with something to say (“thought leaders”) a platform, walking its clients up to their own influencer pulpit, and making sure there is a like-minded crowd assembled to hear the meaningful message.

Hybrid publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel

Worldwide

Book Agency logo Book Agency

We empower authors to be marketed properly. We've produced award-winning authors and we believe in the power of #Collaboration Publishing is about shaping up happy authors for the next generation. We have partnered with award-winning hosts specifically for Christianity, Faith-based books; Fantasy, music, Young adult and romance; Sports, Business and Political books.

Hybrid publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel

Worldwide

Boyle & Dalton logo Boyle & Dalton

250 copies • Completed manuscript.
Boyle & Dalton was founded in 2014 and publishes works of fiction, non-fiction, and poetry. The world of publishing is changing, we're changing with it. Our founder Brad Pauquette, conceptualized a hybrid model that balances the financial and rights model of self-publishing with the quality controls and production excellence of a traditional publisher. Our designers and editors produce exceptional books that are distributed in both print and digital formats to all major retailers, including Amazon.com and BarnesandNoble.com. Boyle & Dalton carefully consider all submissions for publication, based on manuscript quality. We do not accept erotica or children's books.

Hybrid publisher

Christian Fiction, Comics & Graphic Novels, Commercial Fiction, Contemporary Fiction, Historical Fiction, LGBT Fiction, Literary Essay, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Mythology & Folk Tales, Poetry, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Art & Photography, Biography & Memoir, Business & Money, Career & Success, Children Non-Fiction, Christian Non-Fiction, Coloring Books for Grown-Ups, Comics & Graphic Novels, Cookbooks, Food & Wine, Communication Skills, Corporate Culture, Crafts & Hobbies, Creativity, Current Affairs, Economics, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, History, Humor & Entertainment, Illustrated Books, Journalism, LGBT Non-Fiction, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Money & Investment, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Philosophy, Politics & Social Sciences, Popular Science, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction

Worldwide

Cranthorpe Millner logo Cranthorpe Millner

250 copies • Partial manuscript.
Cranthorpe Millner operates a hybrid publishing model. This means, should an author pass our editors’ strict filtering system, we can offer different kinds of agreements depending on the author and the manuscript. With some authors, we work under a ‘traditional’ model, whereby we cover the full cost of publication and the author is offered industry-standard royalties (8-10%). To some authors, we offer what we call a partnership or contributory agreement, whereby the author is asked for a financial contribution so that we may share the risk and enter into a partnership together to publish the author’s book. In this case, the author receives around 60-75% royalties.

Hybrid publisher

Children Fiction, Literary Fiction, Literary Fiction, Mystery, Thriller, Horror & Suspense, Mystery, Thriller, Horror & Suspense, Mind & Body, Mind & Body, Romantic Fiction, Romantic Fiction, Science Fiction & Fantasy, Science Fiction & Fantasy, YA Fiction, YA Fiction, Biography & Memoir, Biography & Memoir, Health, Fitness & Dieting, Health, Fitness & Dieting, History, History, Personal Growth & Self-Improvement, Personal Growth & Self-Improvement, Science, Science, Sports & Outdoors, Sports & Outdoors, Travel, Travel

Canada, United Kingdom, United States

Elite Online Publishing logo Elite Online Publishing

250 copies • Completed manuscript.
Elite Online Publishing is based in Utah, Texas, and will help put your self-published book out into the world to grow, become a #1 bestseller, and give you a foundation of credibility, powerful marketing appeal, and new contacts.

Hybrid publisher

Children Fiction, Christian Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Christian Non-Fiction, Cookbooks, Food & Wine, Education, Health, Fitness & Dieting, History, Journalism, LGBT Non-Fiction, Management & Leadership, Marketing & Sales, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Politics & Social Sciences, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction

Canada, United Kingdom, United States

Emerald Lake Books logo Emerald Lake Books

500 copies • Completed manuscript.
Emerald Lake Books is a hybrid publishing company that provides a unique blend of business coaching with publishing to help its authors succeed, whether it’s their first book or their fiftieth! Emerald Lake Books specializes in working with positive people who have an engaging, exciting, or entertaining message to share with the world. Using a unique, goal-oriented approach to publishing, we combine our business and publishing knowledge to help our authors set and attain goals for their readers, their brands, and their books. And many of those books have gone on to win international awards and recognition.

Hybrid publisher

Mystery, Thriller, Horror & Suspense, Mind & Body, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Science, Society & Culture, Technology & the Future, Travel

Worldwide

Greenleaf Book Group logo Greenleaf Book Group

1,000 copies • Partial manuscript • Looking for ideas from thought leaders and business leaders.
Greenleaf Book Group is a publisher and distributor that specializes in the development of independent authors and thought leaders. We designed our publishing model to support the independent author and to make it possible for writers to retain the rights to their work and still compete with the major publishing houses. We have the capability to take your book idea through full project development and production all the way to bookstore shelves. Our award-winning team works with you to create an exceptional book and design a custom-built strategy to ensure its success in the retail market.

Thousands of projects later and with over 45 New York Times and Wall Street Journal bestsellers, our award-winning editorial and design, robust marketing, and expert distribution capabilities have led to partnerships with some of the greatest thought leaders and independent publishers around the world. Greenleaf’s hybrid publishing model is uniquely positioned to offer the benefits of both traditional and self-publishing. We provide you with unmatched publishing and distribution services; you keep creative control, intellectual property, and most of the royalties.

Hybrid publisher

All categories

Worldwide

Happy About logo Happy About

250 copies • Completed manuscript.
Through our imprints and series, we've published over 800 books. Our goal with all of our imprints and series is to make the author happy and achieve their goals. Part of publishing with us includes the creation of an AHAbook on AHAthat which is a great way to have your content amplified in social media.

Hybrid publisher

Mind & Body, Business & Money, Career & Success, Health, Fitness & Dieting, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Society & Culture, Technology & the Future

Worldwide

Ideapress Publishing logo Ideapress Publishing

250 copies • Partial manuscript • Looking for business books that capitalize on current trends.
Ideapress Publishing was founded by best-selling author Rohit Bhargava and his wife Chhavi Arya to offer a more personalized, higher quality, and more human alternative to the big publishers. Our vision is to bring the distribution network of a big publisher together with a team of top talent on every project alongside personalized real-time advice and coaching from Rohit, a #1 Wall Street Journal best-selling author himself.

Hybrid publisher

Business & Money, Career & Success, Journalism, Technology & the Future

Worldwide

Leaders Press logo Leaders Press

500 copies • Completed manuscript • Looking for CEOs and industry leaders.
Leaders Press is a USA Today and Wall Street Journal best-selling press. We're your one-stop-shop to completely get the creation of your book outsourced. We'll interview you, create your manuscript, professionally package it and launch to #1 best-seller. We'll also create a lead generator for you so that you have a revenue-generating front-end (book) and back-end (business).

Hybrid publisher

Business & Money

Worldwide

Lulu Press, Inc. logo Lulu Press, Inc.

Since 2002, Lulu has enabled more than 1 million authors in more than 225 countries and territories to self-publish nearly 2 million publications. Our industry-leading tools, worldwide print network and global community help authors hone their craft and publish printed books and eBooks for FREE. Offering the largest Indie bookstore at Lulu.com and distribution services, you can sell in online bookstores around the world. With Lulu, authors are in control, forever owning the rights to their works, setting their own price and keeping 80 percent of their book profits and 90 percent of eBook profits.

Hybrid publisher

All categories

United States

Mascot Books logo Mascot Books

Mascot Books is a full-service hybrid publisher dedicated to helping authors at all stages of their publishing journey create a high-quality printed or digital book that matches their vision. With comprehensive editorial, design, marketing, production, and distribution services, our authors have the support of an experienced publishing team while still retaining one of the highest royalty percentages in the business.

Hybrid publisher

All categories

Motivational Press logo Motivational Press

250 copies • Completed manuscript.
Motivational Press is a top publisher today in providing marketing and promotion support to our authors. Our authors get favorable rates for purchasing their own books and higher than standard royalties. Our team is at the forefront of technology and offers the most comprehensive publishing platform of any non-fiction publishing house including print, electronic, and audiobook distribution worldwide. We look forward to serving you.

Hybrid publisher

Mind & Body, YA Fiction, Business & Money, Career & Success, Health, Fitness & Dieting, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Society & Culture, Sports & Outdoors, Travel

Worldwide

Panoma Press logo Panoma Press

500 copies • Completed manuscript • Looking for non-fiction books, specializing in business, self-help and health and wellness books.
Panoma Press is based in the UK and is an award-winning independent publisher of 200+ license and translation deals negotiated for our authors, 50+ awards won by our authors and their books, and we sell books in thousands of bricks and mortar stores and online retailers, not just Amazon!

Hybrid publisher

Mind & Body, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, Personal Growth & Self-Improvement, Society & Culture

Worldwide

Prodigy Gold Books logo Prodigy Gold Books

The History
Prodigy Publishing Group was founded in 2009 and has been steadily publishing distinguishable trade paperback fiction since. Its flagship imprint Prodigy Gold Books is spearheading its journey with a fall 2017 line up that includes four novels by four authors sure to delight readers. Prodigy Gold Books is dedicated to publishing a variety of must-read books on a wide array of topics and genres.

The Mission
Our mission is to showcase established voices and to introduce emerging new ones—both fiction and nonfiction genres.

Hybrid publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel

Worldwide

Publish Your Purpose Press logo Publish Your Purpose Press

Publish Your Purpose Press is a publisher of non-fiction books. Our authors write their stories to build their author platform, speaker career, and businesses.

What makes us unique in the publishing world is our holistic team approach, which cares for you the author, as we collaborate to publish your book. Our team will help you establish clarity right from the start.

Throughout the entire publishing process, our team of experienced professionals is with you each step of the way. From our hands-on editorial process to our success coaches to our marketing strategists, we’re right beside you, helping you stay focused on your mission and vision of impacting your community—one reader at a time.

Hybrid publisher

Biography & Memoir, Business & Money, Career & Success, Personal Growth & Self-Improvement

Worldwide

RedDoor Press logo RedDoor Press

250 copies • Partial manuscript • Looking for commercial non-fiction and ground-breaking business and personal development books.
RedDoor Press is a hybrid publisher. We operate exactly as a traditional publishing house would except that our authors underwrite the cost of publishing their book. In return we offer a team of highly experienced publishing professionals from a traditional publishing background, a collaborative and inclusive publishing experience and a much better royalty of 50%. Our service is entirely selective and we apply robust selection criteria to the books we publish in exactly the same way as we did when we were working for some of the major UK publishing houses, such as Orion, Anova, Hodder or HarperCollins. We believe that by doing this we are creating a strong and credible list of brilliant books that should be given the opportunity to reach readers.

Hybrid publisher

Literary Fiction, Mystery, Thriller, Horror & Suspense, Mind & Body, Biography & Memoir, Business & Money, Career & Success, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Science, Travel

Worldwide

Something or Other Publishing logo Something or Other Publishing

250 copies • Completed manuscript.
SOOP is a small virtual publishing company headquartered in Madison, Wisconsin, with a core team based in the US and additional contractors around the world. SOOP currently focuses on curating a small number of volumes for publication each year to enable its team to dedicate a great deal of time to working with its authors directly - not just on the manuscript, but also on platform-building and promotion.

Hybrid publisher

Children Fiction, Christian Fiction, Commercial Fiction, Contemporary Fiction, Historical Fiction, LGBT Fiction, Literary Essay, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Mythology & Folk Tales, Poetry, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Art & Photography, Biography & Memoir, Business & Money, Career & Success, Children Non-Fiction, Christian Non-Fiction, Cookbooks, Food & Wine, Communication Skills, Corporate Culture, Crafts & Hobbies, Creativity, Current Affairs, Economics, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, History, Humor & Entertainment, Illustrated Books, Journalism, LGBT Non-Fiction, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Money & Investment, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Philosophy, Politics & Social Sciences, Popular Science, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction, Science Fiction & Humour

Worldwide

1106 Design, LLC logo 1106 Design, LLC

500 copies • Completed manuscript.
1106 Design provides book design, production, and publishing services for independent authors who seek all the quality of traditional publishing without forfeiting their rights and royalties in return. 1106 Design provides traditional publisher quality with one-stop, end-to-end services from copyediting to worldwide distribution. We operate just like a publisher with one difference: YOU maintain complete control of your book, your schedule, and most importantly, your payments.

In our model, distribution accounts are set up in your name. When a book is sold, the retailer takes a cut, the printing cost is deducted, and the balance is deposited directly into your bank account, never ours first. The difference can amount to several more dollars per book in net revenue to you. Our most popular package for non-fiction books, 50,000 words and under, including copyediting, cover design, interior layout, proofreading, eBook formatting, and distribution set up in your name is just $7,353. Fiction titles are slightly lower, $6,488.

Service publisher

Children Fiction, Christian Fiction, Commercial Fiction, Contemporary Fiction, Historical Fiction, Literary Essay, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Mythology & Folk Tales, Poetry, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Children Non-Fiction, Christian Non-Fiction, Cookbooks, Food & Wine, Communication Skills, Corporate Culture, Current Affairs, Economics, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, History, Humor & Entertainment, Journalism, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Money & Investment, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Philosophy, Politics & Social Sciences, Popular Science, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction, Science Fiction & Humour

Worldwide

Atmosphere Press logo Atmosphere Press

250 copies • Partial manuscript.
Atmosphere Press is an independent publisher dedicated to author rights. We publish in all genres and have an exceptional editorial, design, and promotional staff. We stand for Honesty, Transparency, Professionalism, and Kindness. We want our authors and their readers to be blown away when they first hold that book in their hands. It needs to look good inside and out, and feel good to the touch. And, of course, the words need to be top-notch, and our editors are devoted to making that the case.

Service publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel

Worldwide

Authors Unite logo Authors Unite

250 copies • Partial manuscript.
Authors Unite helps you become a profitable author and make an impact. We take care of printing and distribution through major online retailers, developmental editing, and proofreading with unlimited revisions. We take care of the entire process for you from book cover design all the way to set up your backend so all your book royalties go straight to your bank account. We can also help with ghostwriting if you prefer not to have to figure out all the steps on how to write a book yourself.

With our book marketing services, you don’t need to worry about figuring out all the steps on how to market a book or how to become a bestselling author. We’ve helped hundreds of authors become bestselling authors on Amazon, USA Today, and The Wall Street Journal. We take care of the entire book launch process for you to help you sell thousands of copies of your book and become a bestselling author.


View case studies here: https://authorsunite.com

Service publisher

Children Fiction, Christian Fiction, Comics & Graphic Novels, Commercial Fiction, Contemporary Fiction, Historical Fiction, LGBT Fiction, Literary Fiction, Mystery, Thriller, Horror & Suspense, Mind & Body, Mythology & Folk Tales, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Children Non-Fiction, Christian Non-Fiction, Communication Skills, Corporate Culture, Crafts & Hobbies, Creativity, Current Affairs, Economics, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, History, Humor & Entertainment, Journalism, LGBT Non-Fiction, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Money & Investment, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Philosophy, Politics & Social Sciences, Popular Science, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction, Science Fiction & Humour

Worldwide

Bookmobile logo Bookmobile

100 copies • Partial manuscript.
Bookmobile provides book printing, graphic design, and other resources to support book publishers in an ever-changing environment. Superior quality, excellent customer service, flexibility, and timely turnarounds have attracted nearly 1,000 satisfied clients to Bookmobile, including trade houses, university presses, independent publishers, museums, galleries, artists, and more. In addition, we manage eBook conversions and produce galleys, and regularly provide short-run reprints of 750 copies or fewer for major publishers such as Graywolf Press.

Service publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel

Worldwide

Bright Communications LLC logo Bright Communications LLC

Looking for all types of books, including health, memoir, fiction, business books, cookbooks, and children's books
Bright Communications LLC is a woman- and veteran-owned custom publisher in Hellertown, PA. Founder and CEO Jennifer Bright is a Book Doula, whose passion is helping authors bring their books to life. Our team of expert editorial, design, and marketing pros help authors go from idea to completed books and retain 100% of the rights to their work. We also offer four custom publishing packages.

Service publisher

Children Fiction, Christian Fiction, Commercial Fiction, Contemporary Fiction, Historical Fiction, Literary Essay, Mystery, Thriller, Horror & Suspense, Mind & Body, Mythology & Folk Tales, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Children Non-Fiction, Christian Non-Fiction, Coloring Books for Grown-Ups, Cookbooks, Food & Wine, Communication Skills, Corporate Culture, Crafts & Hobbies, Creativity, Current Affairs, Economics, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, History, Humor & Entertainment, Illustrated Books, Journalism, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Money & Investment, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Philosophy, Politics & Social Sciences, Popular Science, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction, Science Fiction & Humour

Worldwide

Crescendo Publishing logo Crescendo Publishing

100 copies • Completed manuscript • Looking for novels, memoirs, fantasy, and other fiction.
Crescendo Publishing is a boutique-style, concierge VIP publishing company assisting entrepreneur authors with writing, publishing, and promoting their books for the purposes of lead-generation and achieving global platform growth, then monetizing it for even more income opportunities.

Service publisher

Literary Fiction, Mystery, Thriller, Horror & Suspense, Mind & Body, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Society & Culture, Travel

Worldwide

eBooks2go logo eBooks2go

100 copies • Completed manuscript.
eBooks2go, Inc. was founded in 2011 to provide the missing link for all your publishing needs. Our end-to-end solutions provide the guidance and support that enable publishers and independent authors to pursue their passions. To date, we have helped more than 750 authors and 100 publishers worldwide. We offer an array of simple and affordable solutions to assist self-publishing authors at every stage of the book publishing process. Our comprehensive service offering includes editing, print and eBook production, book marketing, cover designs, ISBN registration, and even website designs. We are a single source for all of your publishing needs.

Service publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel

Worldwide

Happy Self Publishing logo Happy Self Publishing

100 copies • Completed manuscript.
Happy Self Publishing has helped 500+ authors to get their books self-published, hit the #1 position in the Amazon bestseller charts, and also establish their author website & brand to grow their business. And the best thing is, we do all this without taking away your rights and royalties. Let's schedule a call to discuss the next steps in your book project: www.meetme.so/jyotsnaramachandran

Service publisher

Children Fiction, Literary Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Romantic Fiction, Science Fiction & Fantasy, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Cookbooks, Food & Wine, Health, Fitness & Dieting, History, Journalism, Personal Growth & Self-Improvement, Politics & Social Sciences, Religion & Spirituality, Science, Society & Culture, Sports & Outdoors, Technology & the Future, Travel

Worldwide

Momosa Publishing LLC logo Momosa Publishing LLC

Looking for health, parenting, inspiration, and children's books.
Momosa Publishing LLC is a woman- and veteran-owned custom publisher in Hellertown, PA. Founder and CEO Jennifer Bright is a Book Doula, whose passion is helping authors bring their books to life. We are an efficient, effective, excellent team of editorial, design, and marketing pros.

Service publisher

Children Fiction, Christian Fiction, Commercial Fiction, Contemporary Fiction, Historical Fiction, Mind & Body, Mystery, Thriller, Horror & Suspense, Mythology & Folk Tales, Romantic Fiction, Science Fiction & Fantasy, Women's Fiction, YA Fiction, Biography & Memoir, Business & Money, Career & Success, Children Non-Fiction, Christian Non-Fiction, Coloring Books for Grown-Ups, Cookbooks, Food & Wine, Communication Skills, Corporate Culture, Crafts & Hobbies, Creativity, Current Affairs, Economics, Education, Entrepreneurship & Small Business, Health, Fitness & Dieting, History, Humor & Entertainment, Illustrated Books, Journalism, Management & Leadership, Marketing & Sales, Mindfulness & Happiness, Money & Investment, Motivation & Inspiration, Nature & Environment, Parenting, Personal Growth & Self-Improvement, Philosophy, Politics & Social Sciences, Popular Science, Productivity & Time Management, Psychology, Reference, Religion & Spirituality, Science, Sex & Relationships, Society & Culture, Sports & Outdoors, Technology & the Future, Travel, YA Non-Fiction

Worldwide

Project Bestseller logo Project Bestseller

Bestsellers are great. Long-term sellers are even better. We'll help you do both.

Project Bestseller is about creating bestsellers. More importantly, it’s about building author platforms and long-term success. We’re building books that sell well over time, generate income for their authors, and create a lasting impact for their readers.

How? The surface answer to this question is:
- crafting each book for maximum appeal to readers
- editing, design, and production with quality to match or exceed traditional publishers
- building an author platform to build loyalty and reach
- optimizing marketing elements such as keywords, categories, and sales copy
- leveraging promotion and advertising to generate sales at a profit

A deeper answer is: with strategy, curiosity, and intense passion.

Why? We believe good books should sell. If you're like most of our clients, you have a big vision for your book. It represents you. It says something about who you are. Now you’re ready for it to start touching lives.

You can probably think of half a dozen books that have become part of the grain of your life, because they gave you exactly what you needed at the time—whether it was a feeling, an experience, a different perspective, or just the information you needed to unlock your next possibility.

Now it's your turn. We can help you impact your readers with your book. It's what we do.

We've been helping authors finish and publish their books since 2012. Services include: ghostwriting, editing, cover design, book design, formatting, publishing guidance, launch planning, marketing.

Service publisher

Mind & Body, Biography & Memoir, Business & Money, Career & Success, Health, Fitness & Dieting, Personal Growth & Self-Improvement, Religion & Spirituality, Society & Culture, Travel

Worldwide

Gradually...then suddenly.

“The time to repair the roof is when the sun is shining” - John F. Kennedy

In the book The Sun Also Rises, Hemingway paints a scenario where one of the key characters, Mike Campbell, is asked, "How did you go bankrupt?" His response is "Gradually ... then suddenly."  This scenario is applicable to probably all our lives—you don't fail suddenly; you fail gradually through a series of small failures everyday. The day you fail is just a culmination of all the small failures you have had.

"Gradually ... then suddenly" is the phenomenon that will explain a lot of mess we are in today. We are trying to find instant solutions to problems that we have created over years.

If you are a knowledge worker, there is a big dilemma today. Imagine you are engaged in a craft that can be “well-defined.” Chances are that sooner than later your job will be automated, packaged and/or outsourced. 

Hard work and commitment are good, but not good enough. 

Why? 

Because technology really makes it easy for commodity skills to be leveraged from a remote location without a large overhead. An overseas worker may match you on your commodity skills, but you can't work for the same wages.

Having had the privilege of working with very smart people for close to three decades, I see this all the time. 

Smart people get stuck all the time. 

What about the “not so smart” people? 

[ Note:  First of all, there is no need to worry about this case, because you are not one of them ]

Don’t they also get stuck?  

Yes, of course. 

They do get stuck but they don’t see it that way. Most of them explain it as they being “victims of circumstances”. Yes, those circumstances that are beyond their control and hence they can’t do anything to change them. In other words, many are happily “choosing” to continue to be stuck.

Smart or not smart, continuing to be stuck is a real problem. 

And that is precisely what will stop them from being successful.

Next time when you get stuck, ask yourself these two questions:


  1. Where were you “going” when you got stuck? 

  2. Assuming that this was the best path among available options, if you did reach the goal, would your “capacity” to make meaningful contributions to the world significantly increase?

If you answered “Yes” to the second question, then you are getting stuck for a good reason. It is happening because you are navigating the edges of your comfort zone. 

Nobody is an expert at the edges of their comfort zone. 

On the other hand, if you are not “stuck” for the right reasons for a long time, you should be scared because clearly - you have been habituating at the dead center of your comfort zone - happily cruising along to mediocrity. 

As you can see, the people who are thinking they are never stuck are the ones who may be in the “Gradually.. then Suddenly” trap. 

In summary, getting stuck for the right reason is a good thing. It is your path to growth and ultimately to achieve success.  You grow by getting stuck for the right reasons, getting unstuck and move on to the next adventure until you are stuck again and repeat the cycle of growth

The opposite is also true. If you answered “No” to the second question above, that means even if you reached your goal, you would be running around in circles. Getting “stuck” there in pursuit of those goals is NOT a good thing. It will surely make you tired but it won’t get you to any kind of success.

Seven Kinds of Getting Stuck (Including one that’s good)

Let’s ask the question again - “getting stuck” a bad thing? 

Not always. 

In fact, it's good to be getting stuck in the right way. 

It is part of the growth.

Here are seven ways that you (or your employees) may get stuck. The first six kinds of getting stuck need to be fixed. The last kind of getting stuck is something that needs to be encouraged.


  1. Stuck outside the field 

You are stuck outside the playing field because something else (your own agenda) is holding you back. You are torn between your agenda and the agenda of the person who is paying you. When taken to an extreme, your "stuckness" is costing the company (if you are working for one) twice - first, because they are not getting the value for their money and second, it simply introduces an opportunity cost that can build up.

Example: Five years ago, you wanted to start a business. Your goal has not changed. You still want to start that new business. Ten years from now? Who knows - you may still be sticking to your goal without making any REAL progress. Meanwhile, your job performance at work is suffering because you are torn between the “present you have lost interest” and the “future to which you are not fully committed”


  1. Stuck at the door

You are at the door busy fiddling with the door. You know that the field is inside and you have to open the door to reach the field. In other words, you have starting trouble. You talk about getting in there and playing hard but you are making the required effort to start.

Example:  You hired a consultant who came and recommended a few changes to fine-tune the business. You had to do some homework before you embarked on the new journey. You are halfway through that homework and you get busy with other things. You don’t start that  new journey because your homework is not complete. You can’t complete the homework because you are busy doing what you were doing. You are basically stuck at the door.

3. Stuck at the center: You are somewhere at the center and you have been there quite some time. You think center is safe and comfortable. Leaving the center means taking risk and you don’t like that. While that is a safe bet in the short-term, it backfires in the long run simply because the entire landscape changes every few years and what is at the center today may be no longer on the map.

Example: Things are going very well in your business. The trends are not. If you change what you are doing now, there is a dip in the revenue but you would have averted a long-term threat. Plus, you don’t want to admit it - it’s a lot of hard work to change. You think about the change almost everyday and continue what you are doing. One day...

4. Stuck in a fight: For whatever reason, you think that for you to win, others have to lose - this means you have to get stuck in a bloody fight every now and then. This is a case where the company loses twice - your productivity and the productivity of the person that you engaged in a fight.

Example: You are writing a book and you decide to get post an excerpt from a chapter on your blog. You get a comment that you don’t like and you start engaging with the person who made the comment to prove that you are right. Soon you are focused on the fight and you have forgotten about the book.


  1. Stuck in the weeds: You are on the path to an edge but you got stuck in the weeds - those totally unrelated and unnecessary details. Sometimes it gets worse. You don’t even acknowledge that you are stuck in the weeds. 

Example: You start some research work on a new business opportunity. That leads to a survey and one of the questions in the survey is related to competition. That leads to further analysis and deep dive into all of your competitors and their business. You get fascinated and worried both at the same time. You start following up on everything and anything that your competitors do. In the process, you start running behind on your own business. That leads to your competition running even further ahead of you. This leads again working hard to find out what else they are doing. You know where we are going with this...


  1. Stuck at the Wrong Edges: Now you are away from the center and outside of your comfort zone. You are stuck because you are in the unfamiliar territory and you have to stretch yourself to get comfortable in the new territory. However, it's not of much use as you are stuck in the “wrong” edges. Even when you get out of your "stuck" state the company does not benefit much because you are in the wrong place.

Example: A wrong edge is just that - anything that you are doing new but is not leading you to a better place. It may be a wrong habit that you are acquiring or it may be a wrong networking group that you are getting introduced or it may simply be something you are super passionate about coming at the expense of risking what you are building already. The timing may just be off.


  1. Stuck at the Right Edges: This is golden. You are away from the center. You have taken the risk and you are willing to be uncomfortable. You probably know that you don't have much competence here but you are willing to do whatever it is to acquire that competence and skills AND grow. This is where growth happens. You go to the edge and stretch. You tumble and fall but when you get up and go again, you are better than before. 

Example: Your business is growing and your competitors are embracing social media in a big way. You are an introvert and you have trouble participating in social media of any kind. You are stuck.  You are not going to give up. You get a LOT of help from friends and experts and FINALLY after a few months you are comfortable using social media. Your business continues to thrive. More importantly, you have grown by leaps and bounds.

The point is every time you stuck and get unstuck in the right edges, your growth accelerates. 

But before you start your “getting unstuck” journey, you should ensure that you won’t fall into the “quick-fix” trap.

Smart special: The “Quick-Fix” Trap

I can safely assume that either you are “smart, but stuck” or someone close to you - a loved one, a friend or a co-worker is “smart, but stuck.”

Note that I didn’t say you were just stuck, I said you were “smart, but stuck.” The smart part is very important. Being smart and knowing the reason for “why you were stuck”, I would be surprised if you would not be tempted to get “unstuck” as quickly as possible. Like right now!!!

I would love to give  pep talk to encourage you to go and get unstuck right away. Unfortunately, I know that getting “unstuck” is not that simple. A problem that has been created over 10+ years cannot be solved in a few weeks or even a few months. Trying to get an “instant” solution is a recipe for disaster. 

The “Quick-Fix” trap is also a specialty for smart people. The “not so smart” people don’t think they can fix their problems quickly and they look for help and probably get those problems fixed. It is the smart people who are looking to slice and dice the problem instantly and probably get a solution right away.

I know that you are not one of those smart people who are looking at an instant solution. If you were, you would simply be looking for some “top ten” tips on a blog or a website rather than picking up the book.

Now that you have picked up the book, I urge you to go all the way. Take a few extra minutes to complete the Impact Challenges (explained in the next section) and make a real difference in your life or in the life of someone you care.

The Impact Challenge

“Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful people with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.”

- Calvin Coolidge

Todd Sattersten, who I am blessed to have as a friend and advisor said it brilliantly (in the Introduction of their book “The 100 Best Business Books of All Time”) - “Business books can change you, if you let them.”

This book is no different. It took me a few years to research for the book and one more year to write, re-write and re-re-write and then another nine months to get it published. 

Everyone has a choice on how they spend their time. You have chosen to spend anywhere between 10-15 hours of your precious time with me as we go through the journey together. It means a lot to me. I am delighted. I am honored. I am humbled. I understand the enormous responsibility that is placed on me to deliver the goods. 

I knew that this was a challenge going into it. I took that seriously. And the result is in your hands. But, I know that the job is still incomplete. 

You still have to read the book, right?

Yes, that’s right but that’s just not it. There’s more. 

You can read this book like fiction but I know that you want more out of it than the satisfaction of checking off a book on your list. You want to make a difference in yourself and then you want to make a difference in this world. You will agree with me that this can’t happen within the context of simply reading the book. The rubber meets the road when you apply one or more of your learnings on the field.

Honestly, it is more fun to practice on the field than simply digging in the book. 

Think about it:

Do you prefer to stop at reading about swimming? Or, actually swim?

Do you prefer to stop at reading about sky diving? Or, actually sky dive?

Do you prefer to stop at reading about a movie? Or, actually see that movie?

It is clear that knowing has a value but using what you get to know has a far higher value. With that in mind, I have a few ‘Impact Challenges’ sprinkled all over the book. You will be tempted to skip them and move on because you are in the flow of the book. I am not suggesting that you stop everything and jump on the challenges. Make a note somewhere, dog-ear that challenge page or simply add a talk in your “To Do” list. Use whatever system you want - but make it a point to revisit the challenges and complete them - as many as you can.

If you want to go one step further, share your new experiences wherever you are comfortable sharing - may be on your blog or any social media outlet or if you are the introvert types, you can just record it in your personal diary. 


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  • Baker Humadi
    on Aug. 2, 2018, 1:53 a.m.

    I really look forward to reading this book. I wish to get the copy sooner if possible

  • Christos Miliankos
    on Aug. 2, 2018, 10:26 a.m.

    Fantastic work Rajesh - loved the video - looking forward to the book

  • Ravishankar Gundlapalli
    on Aug. 2, 2018, 7:39 p.m.

    Rajesh - What an amazing contribution to tens of millions of Smart people who with gaining wisdom from your book can unleash and achieve their potential. Looking forward to reading the book, and also plan to give this as a gift to all my Mentees, globally.

  • dillon galynsky
    on Aug. 3, 2018, 2:48 a.m.

    Can’t wait to read the book, always quality content!

  • Bathu Krishnan
    on Aug. 3, 2018, 5:10 p.m.

    Rajesh, with full of excitement, I just ordered 25 copies of your book to share with my fellow friends. Keep going my friend!

  • Melissa Legovic
    on Aug. 4, 2018, 4:53 a.m.

    All of your work is soo insightful and world class. I can’t wait to receive my copy!

  • Kimberly Wiefling
    on Aug. 6, 2018, 12:32 p.m.

    Exciting to see this published, and looking forward to reading your insights Rajesh!

  • Navin Nagiah
    on Aug. 6, 2018, 5:19 p.m.

    Congratulations on yet another feather in your cap, Raj. Good Luck with this latest project.

  • Ajit Nawalkha
    on Aug. 8, 2018, 8:09 p.m.

    Looking forward to this book Rajesh! You are an inspiration and this book will help us entrepreneurs a ton!

  • Dwayne Melancon
    on Aug. 13, 2018, 2:42 a.m.

    Looking forward to this and I got a copy for my 25 year old son!

  • Satish Shenoy
    on Aug. 16, 2018, 4:04 a.m.

    Dear Rajesh, I recall listening to you passionately speak about "Smart, But Stuck" at one of your presentations across the Bay Area as you were developing this topic from years of your research. And I was looking forward to the release of this book! Excited to be among the first to get my hands on a copy and looking forward to reading it!!

  • Paul D'Souza
    on Aug. 17, 2018, 12:51 a.m.

    Congrats Rajesh. Love your work. Thanks for the guidance and your care. Blessings. Can't wait to read this next book of yours.

  • Avi Harsh
    on Aug. 19, 2018, 11:23 p.m.

    Rajesh, Loved your other books and can't wait to read this one. What a great mix of outlier attitude & pragmatic street smartness much needed in business and in personal life.

  • Vasudev Nayak
    on Aug. 20, 2018, 12:11 a.m.

    Hey Rajesh, Looking forward to reading your book. Best wishes, Vasu Nayak

  • Sridhar DP
    on Aug. 23, 2018, 7:20 a.m.

    Best wishes as always, Rajesh. You are an Inspiration for all of us.

  • Roy Coughlan
    on Aug. 24, 2018, 11:21 p.m.

    Best of luck with your new book and I look forward to reading it.

  • Joana Matos
    on Aug. 25, 2018, 1:40 p.m.

    Dear Rajesh I wish all the best success with all you projects and look forward to reading your book! Kind regards from Iceland, Joana

  • Kiruba Shankar
    on Aug. 26, 2018, 1:26 a.m.

    Congratulations on your latest book, Rajesh. Quite eager to read it.

  • Mary Sell
    on Aug. 26, 2018, 3:48 a.m.

    Looking forward to reading your book - "Smart, But Stuck"! Thank YOU! :-)

  • Sudheer CS
    on Aug. 26, 2018, 5:06 p.m.

    Congratulations. Wishing you huge Success

  • Dan Waldschmidt
    on Aug. 26, 2018, 11:27 p.m.

    This might be the most important book of the year...

  • Brad Roderick
    on Aug. 28, 2018, 1:27 p.m.

    Looking forward to this! The interview with Dan Waldschmidt was great.

  • Hector Villasenor
    on Aug. 28, 2018, 5:01 p.m.

    Your presentation style is very unique in the way you formulate stories and resonate with the audience. Looking forward to learning more from your book!

  • Justin MAYFIELD
    on Aug. 28, 2018, 5:04 p.m.

    Way to go, Rajesh. Super excited to read this masterpiece. If someone as brilliant as you can get unstuck, I might just have a chance as well! Haha! Best wishes on your continued success.

  • David Gardner
    on Aug. 30, 2018, 10:46 p.m.

    Brilliant title and terrific book! Congratulations, Rajesh!!

  • Dileepa Lawrence-Hewa
    on Sept. 29, 2018, 12:37 p.m.

    I'm sorry I was late Rajesh. Thank you for the help. Best Wishes & Regards Warm

  • Anonymous
    on Oct. 22, 2020, 11:27 a.m.

    Is this book published? I haven't recieved my copy yet.

  • Aslam Najeebdeen
    on Oct. 22, 2020, 11:30 a.m.

    Is this book already published? I haven't received my copy yet.