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Attila Szigeti

Attila Szigeti

Budapest, Hungary

Attila's mission is to spread knowledge about startup studios and empower entrepreneurs to build new ventures easily. He is the COO of Drukka Startup Factory and a startup studio expert.

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About the author

Attila's mission is to spread knowledge about startup studios and empower entrepreneurs to build new ventures easier. He is COO of Drukka Startup Studio and author of several startup studio related publications.

He gained leadership experience at Fortune 500 companies like IBM and Citigroup, before turning to startups. He built his first venture in 2014 - which turned out to be a painful failure. 

Before building his next venture, he was determined to find a better way - one that provides a risk-free environment for experimentation and all the resources needed for quickly getting up startups from the ground. This is how Attila became fond of the startup studio approach.

Exploring inspiring examples like Science-Inc, Betaworks, eFounders he joined Drukka to implement the same principles. Few years later, using this approach, Drukka became the fastest growing startup studio in the CEE region - far away from Silicon Valley.

At that time, there were only blog posts and articles about startup studios, but no detailed guidance. In 2015 Attila started to research this topic, to gather best practices, and published two publications about startup studios:

  • A global report on startup studio trends
  • And a short ebooklet, a kind of prototype for the book 
  • Followed by a successful crowdfunding campaign for the first edition 

The book launched on Product Hunt in 2016, generating a lot of amazing feedback from early-readers. 

The book has been translated to Russian also, and Nikkei Business Publishing bought the rights to translate and distribute it in Japanese. The Portuguese, Persian and Hungarian translations are in progress thanks to the amazing startup studio community.

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Pre-orders

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Success! Startup Studio Playbook has already sold 101 pre-orders , was pitched to 59 publishers , and is in discussions with publishers .

$17 Early-bird digital access pack

6 readers

Be among the first pioneers to get your hands on the improved version of the Startup Studio Playbook.

You will get:
+ Ebook (PDF, ePUB, MOBI) delivered to you in September 2017
+ Thank you letter and updates about the book

Ebook included

$20 Paper copy

1 reader

Be among the first pioneers to get your hands on the improved version of the Startup Studio Playbook in print edition.

You will get:
+ Paperback version of the book delivered to you in October 2017
+ Thank you letter and updates about the book

$9 shipping

$35 Digital access and 3-part exclusive online course

0 readers

Get access to the digital version of the Startup Studio Playbook and exclusive access to a 3-part live online course with Q&A, where I will teach you how you can benefit from the startup studio approach. Recommended for entrepreneurs and intrapreneurs who want create their own studio or improve their company's innovation methods. In case you can't make it, don't worry - videos will be recorded for your future viewing.

You will get:
+ Access to 3 part live online training workshop about startup studios hosted in September 2017
+ Ebook (PDF, ePUB, MOBI) delivered to you in September 2017
+ Thank you letter and updates about the book

Ebook included

$75 VIP pack with signed copies and full digital access

2 readers

Get your limited edition signed Hardcover copy, and one unsigned for your friend - all this with free shipping, in addition to all the digital access and training package.

You will get:
+ One signed copy of the Hardcover version of the book and one unsigned copy to gift to your Friend, with free shipping
+ Your name and your organization's name included in all editions in the Wall of Fame section as supporter of the book
+ Access to 3 part live online training workshop hosted in September 2017
+ Ebook (PDF, ePUB, MOBI) delivered to you in September 2017
+ Thank you letter and updates about the book

2 copies + ebook included

Free shipping

18 of 20 left

$100 Mentor's pack

3 readers

Perfect for mentors, consultants and advisors, who want to be able to show their mentees and customers how to use the studio approach. The pack includes exclusive access to presentations and worksheets.

You will get:
+ Access to the startup studio workbook: The workbook includes a 25-slide presentation, the startup studio canvas and project board, templates and exercises to apply the principles in the book and help founders and innovation managers with the implementation.
+ Your name and your organisation's name included in all editions as supporter of the book and list of available startup studio mentors.
+ Access to 3 part live online training workshop hosted in September 2017
+ A total of 3 hours "train the trainer" video consulting and Q&A with Attila and other studio mentors
+ Ebook (PDF, ePUB, MOBI) delivered to you in September 2017
+ Three copies of the paperback edition
+ Thank you letter and updates about the book

3 copies + ebook included

Free shipping

17 of 20 left

$175 Startup Studio Advisory Pack

2 readers

Recommended for emerging startup studios, corporate startup initiatives who need one-on-one online consulting to improve the execution of their startup strategy.

You will get:
+ Access to the startup studio workbook: The workbook includes a 25-slide presentation, the startup studio canvas and project board, templates and exercises to apply the principles in the book and help founders and innovation managers with the implementation.
+ A total of 4 hours video consulting and exclusive Q&A with Attila dedicated to improving your startup studio initiative
+ Access to 3 part live online training workshop about startup studios hosted in September 2017
+ Three signed copies of the paperback version of the book with free shipping
+ Ebook (PDF, ePUB, MOBI) delivered to you in September 2017
+ Thank you letter and updates about the book

3 copies + ebook included

Free shipping

8 of 10 left

$350 The Featured Startup Studio Pack

0 readers

Attila will interview you personally about your startup studio and feature you in the Startup Studio Playbook blog, the campaign updates, as well as social media channels. Perfect for emerging startup studios and initiatives who want to get their voices heard.

You will get:
+ A multi-part interview (no time limits - we'll talk as long as your story requires) about you and a written article between 1500-3000 words, published on the Startup Studio Playbook blog, Twitter, Linked In and Facebook
+ Three signed copies of the paperback version of the book with free shipping
+ Access to 3 part live online training workshop about startup studios hosted in September 2017
+ Ebook (PDF, ePUB, MOBI) delivered to you in September 2017
+ Thank you letter and updates about the book

3 copies + ebook included

Free shipping

2 of 2 left

$1500 The Keynote pack

1 reader

This package is for startup- and innovation-related events to introduce the studio concept to your audience.

You will get:
+ A keynote presentation or a half-day workshop about startup studios and how to implement this approach. Travel not included.
+ Recognised with logo and a 100-word introduction as an Official Sponsor in all the book editions in the Official Sponsors section
+ 75 copies of the book, with free shipping
+ Thank you letter and updates about the book

75 copies + ebook included

Free shipping

1 of 2 left

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Update #1 - How Hollywood produces movies is how we want to create startups... July 8, 2017

Love or hate Hollywood blockbusters, their movie studios are delicious cash cows for their shareholders. 

What if we could create studios that produce tech ventures the same way?

This is what the Startup Studio Playbook is about. Hundreds of copies of the first edition sold. Now the upcoming second edition already has 80+ preorders. 

Great start! People are cuirous to discover the business and career opportunities in the startup studio approach. How to build early-stage ventures with lower risk and cost. How to hack corporate innovation. How to create the funds to produce dozens of tech ventures.

We have interest from publishers and business training providers. With them, we will spread this knowledge to a wide audience. 

Thank you for your support!  Especially if you've Tweeted or posted on Facebook or LinkedIn. It means the world to me. Here is the link if you want to give it more love: 
https://publishizer.com/startup-studio-playbook/

Let's inspire entrepreneurs and investors to experiment with this business approach. It will reduce the risk and cost of earliest stage startup building. It will enable more ideas to flourish. More entrepreneurs to build successful ventures.

Let's explore how this approach can create value for you! If you are an Entrepreneur(-in-Residence), Corporate Innovator or Startup Mentor you will want to know this. Over the next few weeks I'll share with you some secrets.

Stay foolish, stay tuned for more,

Attila

P.S.: I will do a Free Live Webinar on the week of July 17 to answer all your questions and considerations. If interested, sign up here:
https://attila1.typeform.com/to/T6KUWM