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Neal Schaffer

Neal Schaffer

Irvine, California

Neal Schaffer has helped brands with their influencer marketing and as an influencer. He's a leading business author and keynote speaker on social media marketing, social selling, and social influence.

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About the author

Neal Schaffer is a global leader in guiding companies through their digital transformation. A social media strategy consultant, international keynote speaker, and professor of social media marketing and social selling at 3 different universities, Neal plans to publish his 4th book, The Business of Influence, next year and help every business leverage the potential of influencer marketing.

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Success! The Business of Influence sold 544 pre-orders by Dec. 13, 2018, was pitched to 89 publishers, and will be published by HarperCollins Leadership.
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$20 Savvy Marketer

218 readers

Preorder 1 book:
And as a HUGE thank you, you'll get:

• First run copy of The Business of Influence
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book

1 copy + ebook included

Free shipping

$60 Influencer Mastermind Pack

17 readers

Preorder 3 books,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• One month free membership to my new Business of Influence Mastermind, exclusive to those who purchase this package, featuring weekly webinars and coaching calls to allow me to give you hands-on influencer training.

3 copies + ebook included

Free shipping

$200 Free Influencer Marketing Coaching

5 readers

Preorder 10 copies,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• 60 minute personal consulting on influencer marketing for your business or how to become a social media influencer for yourself

10 copies + ebook included

Free shipping

$500 Become Part of The Business of Influence

1 reader

Preorder 25 books,
and you'll be featured in my book!

If you are an influencer, brand, influencer marketing tool, or agency that has a great influencer marketing case study to share, this package ensures that your story - assuming it passes editorial quality control - gets featured in my book.

25 copies + ebook included

Free shipping

$1500 Tap Neal's Brain for Influencer Marketing Advice

1 reader

Preorder 75 copies,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• Your case study or product featured in the book, where appropriate
• 8 Hours of Private Consulting with Neal: Whether you're an influencer marketing platform, agency who works - or wants to work with - influencers, or a brand looking to do more with influencer marketing, Neal can help you with customized advice for your specific organization.

75 copies + ebook included

Free shipping

$2500 Host Your Own Business of Influence Workshop

1 reader

Preorder 125 copies,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• Invite to workshop led by Neal Schaffer on either leveraging influencer marketing for business or how to become a social media influencer, delivered custom-made for your organization.

125 copies + ebook included

Free shipping

$5000 Hire Neal Schaffer to Speak

0 readers

Preorder 250 copies,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• Keynote talk, Neal share his unique experience working with large brands such as Microsoft and All Nippon Airways as part of their influencer marketing campaigns as well as working with influencers through his PDCA Social social media agency and offer your audience insight on how everyone can leverage social media to become more influential.

250 copies + ebook included

Free shipping

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Update #21 - [The Business of Influence - Update #21] Join Me This Week for ANOTHER 4 Days of Facebook Livestream Interviews! Oct. 8, 2019

Hey friends,

We are still a little more than six months from the official release of The Age of Influence, but I have been busy preparing for its release. The first thing that I did was rebrand my podcast, which used to be called Maximize Your Social, to become the Maximize Your Social Influence podcast. If you haven't subscribed to it yet, I recently made it available on Google Play, Radio.com, and iHeartRadio in addition to iTunes, Spotify, and Stitcher, so hopefully you'll be able to find it regardless of the podcast app that you use!

This week I have some special guests for my podcast that I will be interviewing via livestream that will be on my Facebook Page every day this week starting Tuesday! This is a great way to get your questions answered as well as engage with some of the top minds in social media today!

You'll want to make sure you like my Facebook Page and navigate over to it (click here for a shortcut) so that you can catch these interviews at 11:30 A.M. Pacific / 1:30 P.M. Pacific every day this week from today, Tuesday, October 8 to Friday, October 11 and will last approximately 30 minutes apiece.

Check out these experts that I'll be interviewing and topics that we will be discussing:


TUESDAY: Social Media’s Value is Not Revenue. It’s Something Far More Important for B2B Companies

Special Guest: Garrett Mehrguth, CEO of the search engine marketing agency Directive


WEDNESDAY: How Catch My Party Attracted 1 Million Followers on Pinterest, and How You Can Leverage What They Learned with Milo Tree!

Special Guest: Jillian Tohber Leslie, Founder and CEO of Catch My Party, who have more than 1 million Pinterest followers and more than 100 thousand Instagram followers. From her success she actually developed the list and follower plugin Milo Tree which I use on my site.


THURSDAY: How to Create and Implement an Instagram Strategy to Grow Your Brand with Plann

Special Guest: Christy Laurence, CEO and Founder of the leading Instagram scheduling app Plann


FRIDAY: Everything You Wanted to Know about LinkedIn Ads

Special Guest: World-Renowned LinkedIn Ads Expert AJ Wilcox


Attend one or all of them - you are free to pick and choose and they are all free to attend! Even if you miss them, the recordings will be posted on my Facebook Page, uploaded to my podcast, and even published on my YouTube channel for your listening and viewing pleasure. If you are wondering what happened to the first round of livestream interviews I did over the summer, the first podcast should be made available next week with YouTube uploads to follow!

If there are any topics that you'd like me to discuss on future livestreams or guests that you'd like to recommend I interview (you, perhaps? ;-), please feel free to let me know by responding to this email.

Hopefully I will see you online sometime this week!

Autumn regards,
Neal Schaffer