Greg's job is to help business leaders use information to create and maximize value, and that’s something he's been doing for more than 25 years now. In fact, it’s been his privilege to help some of the most recognizable names in business become smarter, analytics-driven organizations.
Mr. Steffine's career started with one of the region’s fastest-growing direct marketing agencies where he cut his teeth on data and the fundamentals of database marketing. He was the business guy who branded and led the first data warehousing initiative for a small package delivery company that would later become FedEx Ground. And he's a former Deloitte manager who has spent more than 15 years in business intelligence and data warehouse consulting.
Today Greg leads the business intelligence and analytics competency center for one of the nation’s largest bank-based financial services firms.
He is an award-winning author, the recipient of the Award of Excellence from DataProfit Corporation, a Service Champion Award winner from RPS, Inc., and the recipient of the Director's Recognition Award for his work at the Centers for Disease Control and Prevention.
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Foreword
Vice President and Principal Analyst, Forrester Research, Inc.
Mr. Evelson serves the Application Development & Delivery role for Forrester Research and is a leading expert in business intelligence (BI). Boris delivers strategic guidance, helping enterprises define BI strategies, governance, and architectures and identify vendors and technologies that help them put information to use in business processes and end user experiences.
Boris' current research focuses on the practical and actionable best practices for building BI infrastructure and applications, such as BI business cases, architectural options, organizational structures, and vendor selection. Boris continues to explore emerging trends in next-generation BI, such as agile BI architecture and development approaches, in-memory analytics, advanced data visualization, convergence of structured data and unstructured content analytics, process-driven and operational BI, and more.
Foreword
Researcher, Forrester Research, Inc.
Elizabeth is a researcher on the enterprise architecture team. Her research focuses on strategies to help organizations — including commercial firms, government agencies, and smart cities — derive value from data and analytics. Specifically, she is interested in the role data leadership plays in developing a culture that embraces analytically driven decisions. For smart cities, she supports research on how technology and policy officials can develop a citizen-centric strategy that leverages current open data initiatives and new technologies to improve favorability, services, and operations. In addition, Elizabeth analyzes trends in data commercialization, exploring the various business models and best practices for developing and delivering data products and services. These research areas often point to needing the help of service providers and a new engagement model where firms subscribe to actionable insights and decision support.
Contributor
Vice President, Data Ideology
Mr. Sargo is a proven business intelligence and analytics leader with nearly two decades of experience architecting, and delivering enterprise data management solutions. Prior to co-founding Data Ideology—a boutique consultancy focused on helping customers maximize the value of their data—Mike led large, cross-industry enterprise deployments of business intelligence solutions for Oracle and Microsoft. See Mike’s profile at linkedin.com/in/mikesargo.
Contributor
Payer & Emerging Markets, AllScripts
Abhishek (Abhi) Sindhwani has been a healthcare analytics visionary since 2006. For more than 20 years he’s focused on the use of business intelligence and analytics to address the shifting business paradigms that impact the bottom line. Abhi helps healthcare insurers improve their clinical operations, network management, and consumer engagement while minimizing provider abrasion. You can connect with him at linkedin.com/in/abhisindhwani.
Contributor
Analytics Manager, eBay
Mr. Seepana is a business intelligence and analytics professional with over 18 years of experience in e-commerce, financial services, healthcare, and research. He currently serves as Manager of Analytics and Reporting at a leading e-commerce company. He has contributed to several research publications in price analysis, marketing and analytics technologies. You can find him at linkedin.com/in/sriseepana.
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