Co-authored by Mike Adams (contributor to Men's Health, GQ, Leaderonomics and CEO.com) and Steve Blakeman (contributor for both Forbes and Inc.).
Billy Bullshit is so obsessed by buzzwords that he only ever speaks using bullshit phrases - pop that in your mental microwave and see how it defrosts!
The Intrepid CEO takes a deep dive at the challenges of running a sales organisation in the new world; where buyers have changed and talent is hard to find.