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Elina Kallas & Vidyangi Patil

Elina Kallas & Vidyangi Patil

Mountain View, California

Elina Kallas and Vidyangi Patil are co-authors of The Solution Book.

Vidyangi (Vida) is a serial author and coach on creativity and innovation strategy, also Medium's top blogger in innovation, currently advises/consults with silicon valley and emerging market startups and non-profits.

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About the author

She has worked with founders and academicians from Stanford Medical School, Massachusetts Institute of Technology and also at Singularity University in silicon valley. She currently mentors a network of innovators and budding student entrepreneurs in India which was developed by at MIT Media Lab and has authored a blog series on innovators who use the REDX innovation model for exploring innovative horizontals, especially in social entrepreneurship. She is a wellness evangelist (co-chair of ICC Wellness initiative in silicon valley) and collaborates with startups in digital transformation for precision and personalized medicine. Her first book Vertical Living showcased lifestyle habits of exponential thinkers like mega entrepreneurs, investors, artists, and celebrities of modern and ancient times for maximizing human potential and productivity.
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Elina Kallas

Elina Kallas, is a Ph.D. in business, and an experienced entrepreneur who has also authored a book on creativity techniques. Formerly a Harvard University fellow and post-doc, she is currently a faculty in entrepreneurship with a focus on knowledge management for new technologies at University of Tartu. She has been a researcher on entrepreneurship education with European Commission.

Dr. Elina Kallas has Ph.D. in business and she is teaching entrepreneurship (the University of Tartu, Faculty of Social Sciences; School of Economics and Business Administration), innovation and knowledge management with a focus on new technologies. Elina Kallas has been involved in development of entrepreneurship education for the past couple of years in the program Edu&Tegu and she is responsible for development of entrepreneurship courses and research. Dr. Kallas is the author of book on creativity techniques (Creativity Techniques. 99 ways to find ideas, 2015, in Estonian) and she is actively training teachers and trainers how to use creativity techniques in entrepreneurship education (ca 100 teachers trained for the past two years). She is entrepreneur herself. Dr. Kallas is content editor at open access peer-reviewed medical journal Cureus. Dr Kallas is cooperating with MIT Media Lab on a blog series about the Rethinking Engineering Design eXecution (REDX) platform and novel process for building innovative horizontals. Dr. Kallas did research on entrepreneurship at Harvard University as a Visiting Scholar during 2016-2017, and she is Harvard certified Human Subjects Investigator. Dr. Kallas is a member of Association for Women in Science.





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If The Solution Book hits 500 pre-orders by Saturday 14 September 2019 midnight UTC, then it will be pitched to 2 traditional publishers when the campaign ends. If The Solution Book hits 250 pre-orders by Saturday 14 September 2019 midnight UTC, then it will be pitched to 1 hybrid publisher when the campaign ends. If The Solution Book hits 500 pre-orders by Saturday 14 September 2019 midnight UTC, then it will be pitched to 5 publishers when the campaign ends.
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Publishizer is a crowdfunding literary agency. If 500 pre-orders is reached, then we pitch this proposal to traditional publishers. If not reached, then it gets pitched to non-traditional publishers.

The Solution Book

101 Techniques for Successful Ideation and Problem Solving.

101 tools as a combination of tried and tested techniques for ideation and problem-solving journeys reversing expensive startup, innovation and venture failures.

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Entrepreneurship & Small Business #1 in Entrepreneurship & Small Business
22,000 words
25% complete
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CB Insights study suggests that 42% of startups fail because they do not identify the right need, in other words: there is no need for the startup or product in the first place. The issue here is the lack of tools used to generate the ideas and validate those. Bottomline, this issue is about a structured approach to idea generation and problem-solving.

Do you know that most people engaged in collective problem solving spend a lot of their valuable time in meetings, discussing ideas, which they think eventually do not add value to product or startup? Harvard Business Review survey suggests that 71% of managers feel that meetings do not help accomplish much, as they do not have specific templates and exercises to guide specific outcomes with engagement from participants.

THE SOLUTION BOOK is going to help you in experimenting with ideas effectively by providing you steps on how to create a framework for coming up with new ideas and products, considering a variety of views, develop teamwork and collaboration keeping you better focused on your results and outcomes. The solution book consists of 101 easy to follow techniques on problem-solving and ideation.

Startup, innovation and venture failures are expensive and justified only by lack of tools and data for analysis. The book caters to all stages in your lifecycle as a creative thinker and problem solver with tools to optimize your resources, go beyond conventional solutions and experiment with divergent (out of the box) thinking thanks to Elina Kallas, a researcher on entrepreneurship education with European Commission and in entrepreneurship at Harvard University, and Vidyangi Patil, an interdisciplinary professional of Biomedical Engineering with an extensive startup and research experience.

Why support this book?

  • According to CB Insights, 42% of startups fail due to lack of analysis in need finding, 29% of the startups run out of cash due to lack of assessment of resources and future forecasting human resource and technology needs, 13% startup failures fail to predict technology convergence and mistime their product. "The Solution Book" provides systematic templates to literally each of these problems, so that your actionable solutions to these decision making problems.
  • HBR reported that knowledge workers spend 41% of their time on unnecessary activities that do not give added value nor personal satisfaction. The waste of resources is one of the most unfortunate manifestations of human existence which often occurs as a result of poor and unstructured problem-solving. Our book provides easy to use methods of problem resolution and ideation that help to achieve the optimization of resources. By using the guidelines in the book, the reader will save time and money.
  • According to McKinsey, 84% of executives say that innovation is important to their growth strategy and only 6% of executives are satisfied with their innovation performance. The book provides techniques on how to release creative potential by developing abilities of divergent thinking and gives tools and techniques on how to go beyond conventional solutions and build innovative solutions.
  • Salesforce reported that 86% of employees and executives cite a lack of collaboration for workplace failures and the Economist stated that 33% of employees say the ability to collaborate makes them more loyal. Tools and techniques presented in the book will help not only achieve the results in optimal time but also increase teamwork capacity and morale.

Similar titles

  • “The Decision Book: Fifty Models for Strategic Thinking” by Mikael Krogerus and Roman Tschäppeler, published by W. W. Norton & Company May, 2018. Unlike “The Solution Book” with 101 hands-on and simplified solution templates, this UK bestseller distils into a single volume the fifty best decision-making models used on MBA courses, and elsewhere that will help you tackle these important questions whether you need to plot a presentation, assess someone's business idea or get to know yourself better.
  • “Decisive: How to Make Better Choices in Life and Work” by Chip & Dan Heath, published by Random House Audio Mar, 2013. This book covers a lot of details about decision making and its pros and cons, “The Solution Book” covers simple concrete, outcome oriented, minimally texted how-to templates for solving problems, based on your decision making challenge. In the Heath’s book, based on an exhaustive study of the decision-making literature, introduces a four-step process designed to counteract these biases.
  • “Smart Choices: A Practical Guide to Making Better Decisions Hardcover” by John S. Hammond, Ralph L. Keeney and Howard Raiffa, published by Harvard Business Review Press Aug, 2015. Unlike our book which gets you to implement hands-on systematic/subjective/objective thinking exercises, this award-winning bestseller, readers learn how to approach all types of decisions with a simple set of skills developed from professors from Harvard, MIT, and the University of Southern California.


If you are solving problems to build a new product, start your own company, write a new book, apply for a grant or challenge, or taking on any other challenge, this book will help you help you solve problems with successful outcomes.

Advance praise

"At my medical journal Cureus, Vidyangi and Elina successfully applied various techniques to revamp editorial operations. From this and other experimentation, this duo has acquired a unique set of insights that can be used to drive key business decisions like monetization, pivoting, cost-cutting, etc. I believe that The Solution Book can be a valuable problem-solving tool for startup owners, inventors and all innovators who are looking to optimize their business processes and organization"

-John R. Adler, Jr., MD
Inventor of CyberKnife. Dorothy & TK Chan Professor, Emeritus, Stanford University
CEO Zap Surgical
CEO Cureus

"A practical guide to decluttering ideation and innovation presented in a very lucid format. Highly recommend it to anyone looking to kickstart their product, venture or initiative large or small!"
-Ashish Seth
Vice President Products and Alliances Company NameNICE inContact

"I am pleased to endorse The Solutions Book: 101 Techniques for Successful Ideation and Problem Solving" as I believe it is connecting already existing solutions which are constrained in a specific domain and making it available across domains. This book is invaluable to reversing innovation and startup failures."
-Sachin (Sean) Kulkarni
Director, Digital Innovation

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